theEword announces two new appointments as business continues to grow

Thu 18th of June 2009, filed under Media Centre

theEword is delighted to reveal the details of its two latest appointments, both of which are made in the company's marketing department.

:: Manchester Masters finalist Holly O'Boyle joins as digital marketing assistant

:: Mike Higham is appointed digital marketing assistant

Holly O'Boyle joins theEword team having recently completed a BA in International Business at Manchester Metropolitan University.

While she was studying, Holly founded and looked after the running of her own fancy dress costume business, successfully making a profit on the project. Holly was also appointed Student Ambassador for The Business School at MMU, where her triumphs included liaising with Erasmus students (she speaks Italian and Spanish) and coordinating marketing studies and activities for pupils of local schools and colleges.

Holly also earned a top 20 placing in the final of the recent Manchester Masters competition, which was aimed at keeping the very best graduate talent in the Manchester area.

Holly said: "I'm happy to be joining such an ambitious company. I think theEword is the perfect place to start my career and I'm confident that their support and expertise will add to my experiences of marketing so far."

Mike Higham is appointed as theEword's new digital marketing assistant.

Mike studied Marketing Management at Manchester Metropolitan University, specialising in marketing communications and brand management.

His previous work experience includes a placement at PR firm Golley Slater, whose clients include Mitsubishi and the British Army, where he worked with account managers, assisting them in their duties. Mike also completed another placement at Unipart Rail.

He said: "I believe that this is a brilliant opportunity for me to build on the experience I've gained so far and to develop my marketing knowledge. theEword is a company committed to growth and I'm excited to start working with such a vibrant team."

About theEword:

theEword is a specialist search marketing agency, with expertise in paid, natural and mobile search engine marketing. It now services some of the UK's most valuable brands and employs a team of highly skilled marketing professionals. The agency prides itself on its transparent, commercially minded and forward thinking digital campaigns.

By developing innovative, commercially focused PPC (pay per click), SEO (search engine optimisation) and mobile search marketing campaigns, theEword has helped generate millions of pounds in sales for its mix of B2B and B2C clients.

theEword is an active supporter of the Forever Manchester fundraising drive. Chief executive officer Al Mackin is a Forever Manchester ambassador and members of staff are encouraged to donate their time to help with the campaign.

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Richard Frost

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