theEword boasts impressive growth

Mon 28th of November 2011, filed under Media Centre

Manchester-based specialist search marketing agency, theEword, has enjoyed sustained growth over the course of 2011, with the company announcing that its turnover has increased by more than 50 per cent, year-on-year.

What's more, turnover for the financial year to April 2012 is expected to rise by 58 per cent; the agency's predicted turnover for this period is £2.2 million, compared with £1.4 million in April 2011.

The privately-owned company is also showing a healthy 45 per cent rise in profits. This has been helped by 13 major client wins during the course of 2011, including Atomico, Ralli, Gateley, Pannone and Genting and growth of existing clients, such as Betfred.com.

As a result of this growth, theEword increased its headcount to 21 members of staff, including the hiring of experienced marketing experts and two new apprentices.

To facilitate the predicted growth of business in 2012, the management team has been restructured, with the current managing director, Al Mackin, taking on the role of chief executive officer. Al's new role will involve taking a strategic approach to the company's business development plan, helping to identity and support future growth opportunities.

Current general manager, Daniel Nolan, will become MD, overseeing the day-to-day running of the agency.

Al, commented: "I'm delighted with theEword's 2011 financial results, which have surpassed our expectations in a challenging economic climate. We have a proven track record of delivering tangible results for our clients, and with a dedicated team of industry experts, our clients know that they can rely on us to provide excellent, and reliable, advice. I'd like to say a huge thank you to the outstanding team here, as this success is down to their hard work - it's an amazing achievement, and they should be very proud of themselves.

"Daniel Nolan has been an outstanding general manager, and with his knowledge of the industry and his experience, I'm confident that he'll continue to help us drive the company forwards."

For more information on the theEword and the services that the company offers, please visit www.theEword.co.uk

About theEword:

theEword is a specialist search marketing agency, with expertise in paid, natural and mobile search engine marketing. It now services some of the UK's most valuable brands and employs a team of highly skilled marketing professionals. The agency prides itself on its transparent, commercially minded and forward thinking digital campaigns.

By developing innovative, commercially focused PPC (pay per click), SEO (search engine optimisation) and mobile search marketing campaigns, theEword has helped generate millions of pounds in sales for its mix of B2B and B2C clients.

theEword is an active supporter of the Forever Manchester fundraising drive. Chief executive officer Al Mackin is a Forever Manchester ambassador and members of staff are encouraged to donate their time to help with the campaign.

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Press Officer
Richard Frost

Email:
richard.frost@theeword.co.uk
Telephone:
0161 848 4300

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