theEword wins marketing and development contract for Buckingham Bingo

Mon 8th of June 2009, filed under Media Centre

Manchester-based digital agency theEword is delighted to reveal the details of its latest client win, having won a development contract for Manchester-based bingo operator Buckingham Bingo.

theEword pitched successfully to secure an SEO, design and development contract with the bingo company, who chose to employ the digital agency based on its experience of running marketing campaigns in the online gaming field for clients including Manchester-based provider of online casino games Million-2-1.

theEword will supply SEO consultancy and services to Buckingham Bingo's online arm, Bucky Bingo. Work to be undertaken will include site design and content population (including static website content, news, blogs and social media features).

Buckingham Bingo is the third largest bingo operator in the UK and the country's biggest independent bingo organisation.

Based in Manchester, the company has provided quality bingo services for over 30 years and sees over 2.7 million annual admissions across its 11 bingo halls nationwide. The company employees over 500 staff in a number of cities, including Manchester and Liverpool.

Of the contract win, theEword MD Al Mackin said:

"We are delighted to be working with a company of this calibre. Buckingham Bingo is a prestigious brand and a household name across the United Kingdom. Thousands of players enjoy its high quality service, both in bingo halls and online every month. We're looking forward to bringing the game of bingo to a whole new group of players."

About theEword:

theEword is a specialist search marketing agency, with expertise in paid, natural and mobile search engine marketing. It now services some of the UK's most valuable brands and employs a team of highly skilled marketing professionals. The agency prides itself on its transparent, commercially minded and forward thinking digital campaigns.

By developing innovative, commercially focused PPC (pay per click), SEO (search engine optimisation) and mobile search marketing campaigns, theEword has helped generate millions of pounds in sales for its mix of B2B and B2C clients.

theEword is an active supporter of the Forever Manchester fundraising drive. Chief executive officer Al Mackin is a Forever Manchester ambassador and members of staff are encouraged to donate their time to help with the campaign.

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