theEword wins contract for new comparison site Shoplaptop.co.uk

Wed 11th of March 2009, filed under Media Centre

Manchester-based digital marketing agency theEword is proud to announce the details of its latest success story - the launch of new laptop comparison website ShopLaptop.co.uk.

theEword provided SEO consultancy to ShopLaptop, optimising the site's position in search engine results rankings. As a consequence of the work carried out by theEword, ShopLaptop.co.uk launched this week with a Google global search ranking of position 8 on its top keyword 'laptops'.

The website also occupies page one positions on over 500 keyword searches within Google.

As a direct result of their SEO consultancy, theEword have been contracted to provide ShopLaptop with the ongoing site management and content needed to maintain a strong showing in search engine results.

The agreement will see theEword managing ShopLaptop's SEO and PPC strategy, as well as providing content including laptop user guides, product information and reviews.

Announcing the partnership, ShopLaptop general manager Gary Oakes said: "Thanks to theEword we have been able to launch ShopLaptop in a fantastically strong position within Google. Their SEO work has been invaluable in getting us up the search rankings for our keyword terms. We look forward to working with them and building on this early success."

theEword founder and managing director Al Mackin said:

"We are delighted that ShopLaptop have chosen theEword to oversee their SEO and PPC management going forward. The optimisation that we have carried out has delivered strong placements within Google, but this can be taken to the next level with the expertise of our marketing and content teams."

About theEword:

theEword is a specialist search marketing agency, with expertise in paid, natural and mobile search engine marketing. It now services some of the UK's most valuable brands and employs a team of highly skilled marketing professionals. The agency prides itself on its transparent, commercially minded and forward thinking digital campaigns.

By developing innovative, commercially focused PPC (pay per click), SEO (search engine optimisation) and mobile search marketing campaigns, theEword has helped generate millions of pounds in sales for its mix of B2B and B2C clients.

theEword is an active supporter of the Forever Manchester fundraising drive. Chief executive officer Al Mackin is a Forever Manchester ambassador and members of staff are encouraged to donate their time to help with the campaign.

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