RSS LinkedIn Google Plus

Call us: 0800 014 9884

Apple tops smartphone figures

Apple_tops_smartphone_figures_11231

Smart sales figures for Apple

Apple is the fastest growing player in the smartphone market, according to the latest independent figures.

Data from digital trend tracker comScore MobiLens shows there has been a 1.7 per cent increase in Apple’s share of the US smartphone sector in the three months ending May 2012. That means Apple now accounts for 31.9 per cent of smartphone subscribers.

Growth for Google

Nevertheless, Google will not be too discouraged after posting a significant rise of its own. The company’s subscriber base grew 0.8 per cent over the same period, meaning it now enjoys 50.9 per cent of the market. The growth of Google and Apple comes largely at the expense of the troubled RIM, maker of the BlackBerry, which saw its share slump by a staggering 2 per cent. Meanwhile, Symbian’s share slipped 0.4 per cent and Microsoft recorded a slight rise of 0.1 per cent.

More generally, the comScore statistics also suggest that the US smartphone market still has plenty of scope for further growth. Approximately 110 million consumers owned smartphones at the end of May 2012, representing a 5 per cent rise on the previous quarter.

Adrian Mursec, senior developer at theEword, commented: “As the technology industry looks forward to the release of the iPhone 5 in autumn 2012, these comScore figures show that demand for earlier Apple handsets is holding up well. What’s also interesting to note is that the smartphone market as a whole is showing no signs of slowing down, although it’s looking increasingly like a two-horse race as RIM and Symbian continue to struggle.”

Here are the latest US smartphone market share figures for subscribers aged 13 and above in the three months ending May 2012:

Smartphone platform Market share Quarterly change
Google 50.9% 0.8%
Apple 31.9% 1.7%
RIM 11.4% -2.0%
Microsoft 4.0% 0.1%
Symbian 1.1% -0.4%

Written by Richard Frost

Testimonials

"theEword soon became an essential extension to our internal online marketing team."

~ Screwfix Bathrooms ~

  Screwfix Bathrooms

"We are extremely happy with the online visibility achieved through SEO and PPC."

~ Pure Student Living ~

  Pure Student Living

"theEword has consistently produced great results; very happy with the service."

~ Parasol ~

  Parasol

"theEword team has excelled itself in terms of client service, campaign measurement and responsiveness."

~ Linder Myers ~

  Linder Myers

View more of our testimonials »

james_riches_swap

Bing makes ground in September UK search market share Monday 13th of October, 2014by James Riches Bing was the only major search engine to increase its UK market share in September, climbing 0.4 per cent as Google and Yahoo suffered slight dips.

More on this story »

Microsoft releases quick fire messaging app: Skype Qik Wednesday 15th of October, 2014by Martin Lindley Microsoft launches Skype Qik, a new instant messaging service which allows users to send video clips to their friends and family.

More on this story »
james_riches_swap

Google confirms first Penguin update for over a year Monday 20th of October, 2014by James Riches Google has confirmed that the Penguin algorithm was updated over the weekend. Site owners now face an anxious wait to see if they have been affected, either positively or negatively.

More on this story »
theEword - 18 hours ago

We're looking for a Marketing Manager to join our business development team. Interested? Read more here: http://t.co/NUVAzQjceN

Reply Retweet Favourite
theEword - 18 hours ago

In case you missed it, Google updated its #Penguin algorithm over the weekend http://t.co/oO43SGWUOD

Reply Retweet Favourite
theEword - 19 hours ago

Hope everyone has a great week! http://t.co/obstuw2odL

Reply Retweet Favourite
theEword - 19 hours ago

The iPhone is now the perfect smartphone http://t.co/RAtLagfwv1

Reply Retweet Favourite
theEword - 4 days ago

Tweets from accounts you don’t follow will soon appear in your timeline http://t.co/L89MdxcvvZ

Reply Retweet Favourite

theEweekly Wrap: Oct 3 Friday 3rd of October, 2014by Dan Moores

More on this story »

theEweekly Wrap: Oct 10 Friday 10th of October, 2014by Martin Lindley This week: Facebook gets hyperlocal ads, Microsoft CEO has gender pay trouble, and comedy club starts pay per laugh system.

More on this story »

theEweekly Wrap: Oct 17 Friday 17th of October, 2014by Dan Moores theEweekly Wrap: Google readies Android 5.0, HBO plans streaming service, and U2 says sorry

More on this story »

Who loves theEword

Who loves theEword Who loves theEword