RSS LinkedIn Google Plus

Call us: 0800 014 9884

Curiosity tweets from Mars

Curiosity_tweets_from_Mars_11541

Curiosity tweets

The Curiosity Rover has shared its first images from Mars this morning via Twitter.

The one-tonne exploration robot live-tweeted its descent onto the surface of the planet over several hours, all in the first person. The first tweet after landing at 6.32am (BST) read “I’m safely on the surface of Mars. GALE CRATER I AM IN YOU!!!”.

Next, two low-res photos captured from the live feed were tweeted, showing the shadow of the rover and its wheel – “the first ever Twitpic from an alien planet”, according to Mashable. The landing set Twitter buzzing, with the hashtags #Curiosity, #NASA and #MSL (Mars Science Laboratory) all trending. Meanwhile the verified account @MarsCuriosity grew from 137,000 to over 475,000 followers during the landing.

The difficult landing – nicknamed the ‘seven minutes of terror’ – was the culmination of ten years of work by the Jet Propulsion Laboratory in California. Curiosity will be exploring Mars for the next two years, investigating the Gale Crater to determine the likelihood of microbial life having existed there. It will soon begin transmitting high resolution colour images, which the robot has also promised to share on Twitter.

Who is Curiosity?

The Twitter voice of the Curiosity Rover is provided by three members of NASA’s earth-based social media team, and first tweeted in November 2008. However, the team also tweeted on behalf of Curiosity’s predecessor the Phoenix Lander earlier that year. Team member Courtney O’Connor told Tech News Daily:

“Obscure pop culture references, song lyrics and some of the corniest jokes imaginable are just a few ways that we’ve transformed Curiosity from an inanimate piece of metal into a lovable rover with a life of her own.”

Daniel Nolan, managing director at theEword, said: “A Twitter account that live-tweets a Mars landing is one thing, but to give the rover itself a friendly and slightly geeky personality really brings the project to life. It seems Twitter is becoming established as the platform of choice for organisations that want to connect with a mass audience, but all kinds of clever and creative ways of using it are still being explored.”

Written by rachel_hand_swapRachel Hand

Testimonials

"theEword are scrupulously honest and hardworking"

~ Britannia Living ~

  Britannia Living

"theEword consistently go above and beyond"

~ Merlin Entertainments ~

  Merlin Entertainments

"They are so creative, they come up with so many fantastic ideas"

~ Manchester Law Society ~

  Manchester Law Society

"They really care about what they do and they care about your business as well"

~ Bermans ~

  Bermans

View more of our testimonials »

Google gives businesses new features Wednesday 25th of February, 2015by Martin Lindley Google has revealed two new features for businesses: one allows the use of chat features within the search engine results, while the other allows the selection of search display pictures.

More on this story »

Google to start warning users on slow sites? Thursday 26th of February, 2015by Andy Williams Google is reportedly testing a system which will warn users of slower websites by flagging them up with a red “slow” label within its search results.

More on this story »
james_riches_swap

February UK search market share: Bing breaks 7% barrier Monday 2nd of March, 2015by James Riches Last month, Bing continued to increase its share of the UK search market, jumping above 7%. Meanwhile, celebrities generated a lot of searches in a busy month for entertainment.

More on this story »
theEword - 3 hours ago

Digital marketing tip #6: Stop putting Google first http://t.co/vBFOoo1NCR http://t.co/QjsYq0j82r

Reply Retweet Favourite
theEword - 4 hours ago

February UK search market share: Bing breaks 7% barrier http://t.co/IH1bira5Ce

Reply Retweet Favourite
theEword - 6 hours ago

BBM gets custom PINs and Android wear support: http://t.co/kPwgU6C3wk

Reply Retweet Favourite
theEword - 3 days ago

Google gives businesses new features: http://t.co/mYcu0V0mcu http://t.co/lFQMmXoH9N

Reply Retweet Favourite
theEword - 3 days ago

Digital marketing tip #5: Stop obsessing over ‘channel’ http://t.co/vBFOoo1NCR http://t.co/sHzGlmKgBI

Reply Retweet Favourite

Five ways to ensure you're writing great content in 2015 Friday 6th of February, 2015by Dan Moores 2014's Google algorithm updates made it very clear that 'Google-friendly' and 'reader-friendly' are starting to mean the same thing. We need to impress audiences, not search engines.

More on this story »

What do you need to know about your prospective customers th... Tuesday 10th of February, 2015by Sian English Do you really know the right things about your prospective customers? The more you know, the more targeted you can be with any marketing activity, and, the faster your business will grow.

More on this story »

Starstruck: lessons from Hollywood on how to write content t... Wednesday 25th of February, 2015by Martin Lindley The stars have something that we want. You know the answer. They have attention. But is there anything Hollywood uses to get attention that we can also use? Yes. Let me explain.

More on this story »

Who loves theEword

Who loves theEword Who loves theEword