RSS LinkedIn Google Plus

Call us: 0800 014 9884

Farewell to Jeeves

Farewell_to_Jeeves_6221

Ask.com stops searching for users

One of the first global search engines has finally called it a day after failing to make an impression on Google’s market share.

Ask.com, which was a leading search portal in the late 90s, is ceasing work on its algorithmic search technology and cutting 130 engineering jobs, according to Bloomberg. A further 20 engineers will be asked to relocate from New Jersey to California as the company refocuses on developing its online question-and-answer service.

Mystery surrounds Ask Jeeves

The search box on the Ask Jeeves homepage will also begin showing results from one of its competitors. However, a confidentiality agreement prevents them from naming which company has won the contract.

Ask.com currently accounts for just two per cent of the search engine market in the US, according to figures from the Nielsen Company, compared to 65 per cent for the current market leader Google. After losing popularity in the first half of the last decade, the search engine was bought by internet giant IAC in 2005 but proved unable to reverse the decline.

Doug Leeds, president of Ask.com, admitted that it was squeezed out of the search engine market by Google. He said: “It’s become this huge juggernaut of a company that we really thought we could compete against by innovating. We did a great job of holding our market share but it wasn’t enough to grow the way IAC had hoped we would grow when it bought us.”

The search engine market has been further consolidated by the search partnership between Microsoft and Yahoo, which was announced last year. Both companies hope that the landmark agreement will pave the way for them to mount a serious challenge to Google.

Written by Richard Frost

Testimonials

"theEword are scrupulously honest and hardworking"

~ Britannia Living ~

  Britannia Living

"theEword consistently go above and beyond"

~ Merlin Entertainments ~

  Merlin Entertainments

"They are so creative, they come up with so many fantastic ideas"

~ Manchester Law Society ~

  Manchester Law Society

"They really care about what they do and they care about your business as well"

~ Bermans ~

  Bermans

View more of our testimonials »

Google adds 'call-only' option to AdWords Tuesday 24th of February, 2015by Dan Moores When a user clicks a call-only ad on their mobile phone, it dials the phone number displayed – instead of taking the user to a landing page on the advertiser's website.

More on this story »

Google gives businesses new features Wednesday 25th of February, 2015by Martin Lindley Google has revealed two new features for businesses: one allows the use of chat features within the search engine results, while the other allows the selection of search display pictures.

More on this story »

Google to start warning users on slow sites? Thursday 26th of February, 2015by Andy Williams Google is reportedly testing a system which will warn users of slower websites by flagging them up with a red “slow” label within its search results.

More on this story »
theEword - 2 days ago

Google gives businesses new features: http://t.co/mYcu0V0mcu http://t.co/lFQMmXoH9N

Reply Retweet Favourite
theEword - 3 days ago

Digital marketing tip #5: Stop obsessing over ‘channel’ http://t.co/vBFOoo1NCR http://t.co/sHzGlmKgBI

Reply Retweet Favourite
theEword - 3 days ago

Google to start warning users on slow sites? http://t.co/X21mZu9nse http://t.co/WkazE23NBh

Reply Retweet Favourite
theEword - 3 days ago

Why the internet is going crazy over the colour of a dress: http://t.co/OUO86YfEVm

Reply Retweet Favourite
theEword - 4 days ago

Lessons from Hollywood on how to write content that gets attention: http://t.co/UAc17QMCOQ http://t.co/knv5DBjjce

Reply Retweet Favourite

Five ways to ensure you're writing great content in 2015 Friday 6th of February, 2015by Dan Moores 2014's Google algorithm updates made it very clear that 'Google-friendly' and 'reader-friendly' are starting to mean the same thing. We need to impress audiences, not search engines.

More on this story »

What do you need to know about your prospective customers th... Tuesday 10th of February, 2015by Sian English Do you really know the right things about your prospective customers? The more you know, the more targeted you can be with any marketing activity, and, the faster your business will grow.

More on this story »

Starstruck: lessons from Hollywood on how to write content t... Wednesday 25th of February, 2015by Martin Lindley The stars have something that we want. You know the answer. They have attention. But is there anything Hollywood uses to get attention that we can also use? Yes. Let me explain.

More on this story »

Who loves theEword

Who loves theEword Who loves theEword