RSS LinkedIn Google Plus

Call us: 0800 014 9884

Foursquare and Vodafone sign partnership

Foursquare_and_Vodafone_sign_partnership_4041

Vodafone becomes a mayor in Foursquare

Popular social network Foursquare has announced a partnership with Vodafone UK. The location-based game, which lets users broadcast their whereabouts to friends, will be promoted on Vodafone’s MyWeb and Live! portals.

The deal will also allow Vodafone customers to request a link to the Foursquare WAP site by texting ‘FOURSQUARE’ to 97866.

Founded in 2009, Foursquare gives its members the opportunity to ‘check in’ to venues, such as bars, clubs and coffee shops, across the country. Players earn badges for repeatedly visiting the same location and ‘mayoral’ titles are awarded to those who frequent the same establishment more often than another user.

While the deal between the site and Vodafone doesn’t offer existing Foursquare players any exclusive content, industry commentators have speculated that the partnership will vastly increase the social site’s exposure and popularity.

Industry reacts to Foursquare-Vodafone deal

Writing on social media news site Mashable, Jennifer Van Grove said that the deal would benefit the relatively new application.

“While the new relationship doesn

Written by admin

Testimonials

"theEword soon became an essential extension to our internal online marketing team."

~ Screwfix Bathrooms ~

  Screwfix Bathrooms

"We are extremely happy with the online visibility achieved through SEO and PPC."

~ Pure Student Living ~

  Pure Student Living

"theEword has consistently produced great results; very happy with the service."

~ Parasol ~

  Parasol

"theEword team has excelled itself in terms of client service, campaign measurement and responsiveness."

~ Linder Myers ~

  Linder Myers

View more of our testimonials »

Microsoft releases quick fire messaging app: Skype Qik Wednesday 15th of October, 2014by Martin Lindley Microsoft launches Skype Qik, a new instant messaging service which allows users to send video clips to their friends and family.

More on this story »
james_riches_swap

Google confirms first Penguin update for over a year Monday 20th of October, 2014by James Riches Google has confirmed that the Penguin algorithm was updated over the weekend. Site owners now face an anxious wait to see if they have been affected, either positively or negatively.

More on this story »

Google acquires Firebase Wednesday 22nd of October, 2014by Dan Moores Google has acquired Firebase, a cloud service company that allows developers to build web and mobile apps quickly and easily, as well as store and sync data in realtime.

More on this story »
theEword - 2 days ago

Still lots of cake left if anyone would like to come for an afternoon brew and a slice of cake! :-)

Reply Retweet Favourite
theEword - 2 days ago

Join us today and help us raise money for an awesome charity! :-) http://t.co/khTihOnPcN

Reply Retweet Favourite

theEweekly Wrap: 10 Oct Friday 10th of October, 2014by Martin Lindley This week: Facebook gets hyperlocal ads, Microsoft CEO has gender pay trouble, and comedy club starts pay per laugh system.

More on this story »

theEweekly Wrap: 17 Oct Friday 17th of October, 2014by Dan Moores theEweekly Wrap: Google readies Android 5.0, HBO plans streaming service, and U2 says sorry

More on this story »

theEweekly Wrap: 24 Oct Friday 24th of October, 2014by Martin Lindley This week: Mediative researches search behaviour, Microsoft drops Nokia brand, and Tinder gets premium service.

More on this story »

Who loves theEword

Who loves theEword Who loves theEword