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Hotmail update looks to fight off rivals

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Changes made to fight off competition

Microsoft will be making a number of changes to its Hotmail service in an effort to keep competition from e-mail rivals Google and Yahoo at bay.

Hotmail is the world’s biggest e-mail and internet news provider, but has found itself under increasing pressure from Google’s Gmail and Yahoo Mail in recent years. Indeed, Yahoo Mail is currently the biggest free e-mail provider in the US.

New features being employed by Microsoft include incorporating videos and photographs into its service more, as well as updates from social networking sites.

In addition, postal package delivery notifications and the ability to sort messages by conversation (in a similar fashion to Googlemail) will also be included in the new Hotmail.

Windows Live director Walt Harp remarked that it was important to synchronise e-mail with other media as “that’s where you manage your personal life”.

E-mail battle heats up

The news comes after Google announced the end of a five-year trademark dispute which meant UK users were unable to use the @gmail.com suffix.

UK Googlemail users can now choose to switch to the suffix

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theEword - 5 hours ago

We’ve delivered over 20 free knowledge share events in 2014, we will round off our events calendar with our digital trends event at #Google

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theEword - 21 hours ago

Read more about what Google and theEword are getting up to in Manchester next week! http://t.co/HjF13a09zo

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theEword - 23 hours ago

We want you all to benefit from our event with Google! Tweet us your questions and get answers straight from Google themselves #AsktheEword

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theEword - 2 days ago

We are passionate about knowledge share and can’t wait to share snippets straight from Google with you on Monday http://t.co/HjF13a09zo

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theEword - 2 days ago

We're partnering with Google for an event looking at digital trends for 2015 next week. More info here: http://t.co/etwwXV1fwq

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The final Light a Fire of 2014 Friday 21st of November, 2014by Dan Moores For the fifth and final Light a Fire of 2014, Liane Grimshaw joined Dan Nolan in the cosy Library room at the Great John Street Hotel, sharing career anecdotes and wise advice.

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