RSS LinkedIn Google Plus

Call us: 0800 014 9884

Icann reconsiders adult domain

Icann_reconsiders_adult_domain_4081

A belated yes for .XXX?

Stalled plans to create a specialist domain name for pornographic content are back on the agenda, it has emerged.

The Internet Corporation for Assigned Names and Numbers (Icann) has confirmed that it will reconsider .XXX at its meeting in Nairobi, Kenya on March 12th 2010, reports the BBC. If the project gets the green light, the adult industry will be able to compete for new premium domains although there would be no obligation to switch from .com addresses.

It is almost a decade since .XXX was first proposed. Icann originally gave permission for the generic top-level domain (gTLD) in 2005 but performed a u-turn two years later. At the time, pressure from conservative lobby groups in the US was widely suspected of influencing the decision, although there was a suggestion that some adult websites feared it would marginalise their content.

A second chance for .XXX

Since then, an arbitration panel of retired judges at the International Centre for Dispute Resolution concluded that Icann’s decision was “not consistent with the application of neutral, objective and fair documented policy” and should be looked at again. ICM Registry, which submitted the original application, would be given exclusive rights to market the gTLD should it be approved.

Stuart Lawley, chairman and president of ICM Registry, said: “If the contract is signed, we could be selling names by the end of the year. Those that do want to see it, can; those that don’t can filter it out.”

Icann is a non-profit organisation responsible for coordinating the internet’s addressing system. It currently handles all 21 generic top-level domains, although .com, .edu, .gov, .int, .mil, .net. org and .arpa actually predate its formation in 1998. The Nairobi meeting will discuss the creation of several new extensions, including internationalised domain names, .god, .sex and .gay.

Written by Richard Frost

Testimonials

"theEword team have been crucial to us achieving record growth in the last financial year"

~ defibshop ~

  defibshop

"theEword understand our market dynamics"

~ Lees Solicitors ~

  Lees Solicitors

"theEword are scrupulously honest and hardworking"

~ Britannia Living ~

  Britannia Living

"theEword consistently go above and beyond"

~ Merlin Entertainments ~

  Merlin Entertainments

View more of our testimonials »

Bing implements one small change and one big change Tuesday 14th of April, 2015by Dan Moores Over the past week, Bing has implemented two changes. One appears to be directly influenced by Google, while the other demonstrates independent thinking and creativity.

More on this story »

April UK search market share: Bing revival stutters again Tuesday 5th of May, 2015by James Riches Bing’s mini-revival in the UK search market appears to have stalled, with data from StatCounter Global Stats showing a second consecutive monthly loss.

More on this story »

May UK search market share: Small gain for Google Monday 1st of June, 2015by James Riches Google’s dominance of the UK search market continues, as webmasters focus on mobile and the public search for Election and Eurovision results.

More on this story »
Twitter
theEword - 12 hours ago

Need #digitalmarketing training? Take advantage of our early bird offer of £149pp > http://t.co/57oLgmjJY4 http://t.co/yDwULWzC6S

Twitter
theEword - 16 hours ago

68% of voters think that Twitter is the best channel for marketing a business. Do you agree? > http://t.co/ePNRqVjH8i http://t.co/2k6TR8Kfeo

Twitter
theEword - 18 hours ago

Only 2 days until #LightaFireJo - don't worry, there's still time to sign up > http://t.co/rTLQsJeTIv http://t.co/NZLUPkhVJ6

Twitter
theEword - 20 hours ago

So what does it actually take to write amazing digital content? Find out with our free guide > http://t.co/HlpwVst5TP http://t.co/KidpjEGXFf

Twitter
theEword - 2 days ago

Do you need some #digitalmarketing training? Our workshops are back in September > http://t.co/FGkwyKaMCq http://t.co/FR2Ji6NZki

Why it’s time to stop obsessing over search engine rankings Friday 12th of June, 2015by Dan Moores In this blog, we look at why the time is well past for some business owners and directors to let go of their obsession with rankings, and focus more on metrics like traffic and conversions.

More on this story »

What retailers need to know about conversion rate optimisation Monday 15th of June, 2015by Andy Williams Conversion rate optimisation (CRO) is the process increasing the number of visitors to a website into conversions. See why it's vital for retailers to use it.

More on this story »

What's the best social channel for your retail brand? Wednesday 24th of June, 2015by Dan Moores You already know how vital social media presence is. Here's how you can make the most of three very popular platforms - and not just from a brand-amplification standpoint.

More on this story »

Who loves theEword

Who loves theEword Who loves theEword