RSS LinkedIn Google Plus

Call us: 0800 014 9884

Live traffic data available in Google Maps API

Live_traffic_data_available_in_Google_Maps_API_12131

Access to live traffic data

Google has opened its Maps API to allow Enterprise customers access to live traffic data.

The Google Maps feature shows regularly updated travel times for popular routes, allowing users to gather how long it will take to reach their destination when travelling by bike, car, public transport or on foot. Now, developers and businesses can include the feature on third party maps, a service that has been restricted since March 2012.

In order to include the live traffic service in current maps, a single JavaScript code change needs to be made to existing directions requests.

More than a map

Earlier this week, Google also announced that 800,000 sites and apps are currently using Google Maps API. To celebrate the milestone, the search engine giant set up MoreThanAMap.com which looks at how developers are making use of the feature.

Through enabling access to live traffic data, Google could be looking to further increase the number of businesses using its API. Previously, Google has placed such tight restrictions on its Maps feature that companies such as Foursquare chose to replace the service with an alternative.

Adrian Mursec, senior developer at theEword, said: “By giving Enterprise customers access to live traffic data and publicising its 800,000 API user milestone, Google could be attempting to attract people to its feature at a time when the Apple is having issues with its iOS 6 maps.”

Written by lauren_knowles_swapLauren Knowles

Testimonials

theEword understand our market dynamics

~ Lees Solicitors ~

  Lees Solicitors

"theEword are scrupulously honest and hardworking"

~ Britannia Living ~

  Britannia Living

"theEword consistently go above and beyond"

~ Merlin Entertainments ~

  Merlin Entertainments

"They are so creative, they come up with so many fantastic ideas"

~ Manchester Law Society ~

  Manchester Law Society

View more of our testimonials »

March UK search market: Google halts Bing’s recent rise Wednesday 8th of April, 2015by James Riches Google’s UK search market share rose for the first time in five months during March. Elsewhere, Google announced some key developments and lots of us searched for Jeremy Clarkson news.

More on this story »

Bing implements one small change and one big change Tuesday 14th of April, 2015by Dan Moores Over the past week, Bing has implemented two changes. One appears to be directly influenced by Google, while the other demonstrates independent thinking and creativity.

More on this story »

April UK search market share: Bing revival stutters again Tuesday 5th of May, 2015by James Riches Bing’s mini-revival in the UK search market appears to have stalled, with data from StatCounter Global Stats showing a second consecutive monthly loss.

More on this story »
theEword - 20 hours ago

What lessons can content writers learn from Hollywood? http://t.co/81qjLuYWJl http://t.co/2YMlpB1kRP

Reply Retweet Favourite
theEword - 22 hours ago

Over a month on from #mobilegeddon - have you tested whether your website is mobile-friendly? http://t.co/QazinKOslm http://t.co/kvLkOKN1fZ

Reply Retweet Favourite
theEword - 23 hours ago

Final breakout session is underway #digitalmarketing #training http://t.co/DWUfC792Ql

Reply Retweet Favourite
theEword - 24 hours ago

Love managing events & new business opportunities? We've got just the job for you #jobs http://t.co/wh2vcPWMYH http://t.co/vbvr5QZeGw

Reply Retweet Favourite
theEword - 2 days ago

We’re looking for a creative content executive to join our team. Interested? Get creative and get in touch #jobs http://t.co/m6q9JgEnsE

Reply Retweet Favourite

Five tips: how to write clear web copy Thursday 2nd of April, 2015by Dan Moores A lot of web copy is unclear and needlessly complicated. It can actually damage your sales because it helps no-one. Here are five ways to make your web copy clear and engaging.

More on this story »

Google joins theEword to demystify digital marketing Monday 27th of April, 2015by Andy Williams Google joined us to help dispel some common marketing myths at our Discovering & Demystifying Digital event held in Manchester's Northern Quarter. Find out more.

More on this story »

Who loves theEword

Who loves theEword Who loves theEword