RSS LinkedIn Google Plus

Call us: 0800 014 9884

Netflix hits viewing milestone

Netflix_hits_viewing_milestone_9771

Netflix users stream 2 billion hours worth of video

Netflix has announced that its users have watched more than two billion hours of TV shows and movies in the past 3 months.

The latest figures show a positive uplift in users since the company lost 800,000 subscribers last year and saw its stock plummet more than 75 per cent following an unexpected price increase. They also caused outrage earlier in the year announcing, then retracting, a plan to launch a separate company forcing customers to create two separate accounts. Netflix co-founder and CEO Reed Hastings commented: “Netflix delights members by giving them choice, convenience and control over the entertainment they love for an incredibly low price.”

Netflix – still a long way behind YouTube

Netflix may have had a huge boost with these figures but they are still behind their competitors in viewing numbers with a relatively small 20 million in comparison to Hulu with 31 million unique visitors and YouTube’s 152 million.

The statistics, released on Wednesday, have fuelled rumours that Netflix will be a takeover target for companies such as Amazon, which has been trying to build its own internet video service. However, Netflix has consistently indicated it intends to remain independent.

Netflix currently has streaming members in the United States, Canada and Latin America and is available on over 700 devices. It will soon be accessible in the UK, although actual dates and costs are still unannounced.

Daniel Nolan, managing director at theEword, said: “Netflix’s latest figures show incredible growth for the company and could pose a serious threat to YouTube once the site is available globally. Google will really need to push YouTube’s streaming movie service in order to maintain their dominant market position.”

Written by Richard Frost

Testimonials

theEword understand our market dynamics

~ Lees Solicitors ~

  Lees Solicitors

"theEword are scrupulously honest and hardworking"

~ Britannia Living ~

  Britannia Living

"theEword consistently go above and beyond"

~ Merlin Entertainments ~

  Merlin Entertainments

"They are so creative, they come up with so many fantastic ideas"

~ Manchester Law Society ~

  Manchester Law Society

View more of our testimonials »

james_riches_swap

March UK search market: Google halts Bing’s recent rise Wednesday 8th of April, 2015by James Riches Google’s UK search market share rose for the first time in five months during March. Elsewhere, Google announced some key developments and lots of us searched for Jeremy Clarkson news.

More on this story »

Bing implements one small change and one big change Tuesday 14th of April, 2015by Dan Moores Over the past week, Bing has implemented two changes. One appears to be directly influenced by Google, while the other demonstrates independent thinking and creativity.

More on this story »
james_riches_swap

April UK search market share: Bing revival stutters again Tuesday 5th of May, 2015by James Riches Bing’s mini-revival in the UK search market appears to have stalled, with data from StatCounter Global Stats showing a second consecutive monthly loss.

More on this story »
theEword - 32 mins ago

Improve your #digitalmarketing skills at our Eworkshop on 28th May > http://t.co/5IdYZPGom3 http://t.co/dI0tYP8bNa

Reply Retweet Favourite
theEword - 16 hours ago

It's a double whammy as we're also up for best travel / leisure / sports campaign https://t.co/NVkwi6znGB. Thanks #drumsearchawards

Reply Retweet Favourite
theEword - 17 hours ago

#Digitalmarketing myth: blogging takes too long > http://t.co/KJGFgwUem3 http://t.co/NWApwTZnOx

Reply Retweet Favourite
theEword - 20 hours ago

Learn how to run a successful #digitalmarketing campaign from an award winning agency > http://t.co/UGrcU7Ollk http://t.co/07aAuZm2aP

Reply Retweet Favourite
theEword - 22 hours ago

Make sure you're writing great #content with these five #tips > http://t.co/szb3H1o8DC http://t.co/FlXQqvpWKy

Reply Retweet Favourite

Light a Fire with Hems de Winter Thursday 19th of March, 2015by Andy Williams Hems de Winter, CEO of de Winter PR, joined Light a Fire for an in-depth chat at BoConcept’s showroom on Great Ancoats Street, discussing his life and career.

More on this story »

Five tips: how to write clear web copy Thursday 2nd of April, 2015by Dan Moores A lot of web copy is unclear and needlessly complicated. It can actually damage your sales because it helps no-one. Here are five ways to make your web copy clear and engaging.

More on this story »

Google joins theEword to demystify digital marketing Monday 27th of April, 2015by Andy Williams Google joined us to help dispel some common marketing myths at our Discovering & Demystifying Digital event held in Manchester's Northern Quarter. Find out more.

More on this story »

Who loves theEword

Who loves theEword Who loves theEword