RSS LinkedIn Google Plus

Call us: 0800 014 9884

Samsung leads smartphone sales

Samsung_leads_smartphone_sales_10711

Samsung tops smartphone figures

Samsung has sold more smartphones than any other company in the past three months, according to the latest industry figures.

Data from independent research firm Strategy Analytics indicates that the South Korean electronics giant shipped 44.5 million smartphones in the first quarter of 2012, thanks in large part to the success of Galaxy models like the Note, Y and S2. That translates into an impressive 30.6 per cent share of the entire global market.

Apple and Nokia

Apple came a close second with 35.1 million iPhones shipped, which represents a 24.1 per cent market share. However, Nokia slumped to just 11.9 million units or an 8.2 per cent market share. It has been a terrible period for Nokia, which was still the number one smartphone manufacturer this time last year.

Neil Mawston, executive director at Strategy Analytics, explained that the dynamics of the smartphone market are changing rapidly. He said: “Samsung and Apple combined now account for more than half of global smartphone shipments for the first time ever. Samsung and Apple are outcompeting most of their major rivals and the smartphone market is at risk of becoming a two-horse race.”

Tom Glass, creative director at theEword, felt that Samsung was reaping the rewards for investing heavily in product development. He said: “The Galaxy product range combines the functionality of Android with the stylishness of an iPhone at an affordable price point. So it’s no surprise to me that it’s really powering Samsung’s success in the smartphone market.”

Q1 2012 global smartphone sales

Here is a breakdown of the global smartphone shipments in the first quarter of 2012:

Brand Smartphones shipped Smartphone market share
Samsung 44.5m 30.6%
Apple 35.1m 24.1%
Nokia 11.9m 8.2%
Others 53.8m 37.1%

Written by Richard Frost

Testimonials

"theEword soon became an essential extension to our internal online marketing team."

~ Screwfix Bathrooms ~

  Screwfix Bathrooms

"We are extremely happy with the online visibility achieved through SEO and PPC."

~ Pure Student Living ~

  Pure Student Living

"theEword has consistently produced great results; very happy with the service."

~ Parasol ~

  Parasol

"theEword team has excelled itself in terms of client service, campaign measurement and responsiveness."

~ Linder Myers ~

  Linder Myers

View more of our testimonials »

james_riches_swap

Google to build huge Dutch data centre Wednesday 24th of September, 2014by James Riches Google has said it will spend £470 million on a new data centre in the Netherlands.

More on this story »
james_riches_swap

Google confirms Panda update Monday 29th of September, 2014by James Riches Google has announced the latest Panda algorithm update, with three to five per cent of queries affected.

More on this story »
james_riches_swap

Google reveals little SEO advantage of switching to HTTPS Wednesday 1st of October, 2014by James Riches Google discloses that there are little SEO advantages of switching to HTTPS, but encourages businesses to do so, saying security is a top priority.

More on this story »
theEword - 3 hours ago

Netflix and Orange team up in France for set-top box streaming http://t.co/05fc26Xpd4

Reply Retweet Favourite
theEword - 2 days ago

Want to work with an awesome growing team? Why not take a look at our current opportunities http://t.co/quUGMpKwxr

Reply Retweet Favourite
theEword - 3 days ago

Google confirmed a Panda update last week: http://t.co/c7TxBjZDaA

Reply Retweet Favourite
theEword - 3 days ago

The team had a tree-mendous day at Go Ape on Friday! :-) http://t.co/lJOsfZcvBu

Reply Retweet Favourite
theEword - 3 days ago

theEword is looking for a Content Writer. If you're interested, check out the details here: http://t.co/dT1pWVd1y8

Reply Retweet Favourite
danielle_middleton_swap

Apple diversifies emojis - Bitcoin is property - Paltrow and... Wednesday 26th of March, 2014by Danielle Middleton We take a look at Apple's lack of emoji diversity, the IRS's ruling of Bitcoin as property not currency and Gwyneth and Chris's separation causes Goop.com to crash.

More on this story »
rachel_hand_swap

Microsoft Cortana -Turkey's Twitter Trouble Over - April Foo... Friday 4th of April, 2014by Rachel Hand This week in theEweekly Wrap: find out about Microsoft Cortana, Turkish court's decision on the Twitter ban, and the best online pranks from April Fools.

More on this story »
rachel_hand_swap

Mozilla CEO Drama - Google Robotics Investment - Superfast M... Friday 11th of April, 2014by Rachel Hand This week in theEweekly Wrap: updates from the Mozilla controversy, news of Google's robotic investments, and a video of a superfast mobile phone charger.

More on this story »

Who loves theEword

Who loves theEword Who loves theEword