RSS LinkedIn Google Plus

Call us: 0800 014 9884

UK 4G rollout delay

UK_4G_rollout_delay_11441

Ofcom denies changing plans

Ofcom has announced that the auction for 4G bandwidth in the UK will be held in early 2013.

However, the telecommunications regulator has rejected claims that this marks a delay to their original plans, after it had previously indicated two possible dates during 2012.

BBC technology correspondent Rory Cellan-Jones tweeted: “Ofcom – no delay in 4G auction – plan was always to start process late 2012, but complete ‘hopefully’ in Q1 2013.”

Indeed, the organisation had previously indicated that the 4G spectrum would not be available until 2013, regardless of when the auction was held. O2 CEO Ronan Dunne has predicted July 2013 as the earliest possible starting point.

The plan is to spread 4G mobile broadband access across 98 per cent of rural UK, with an auction set to put 80 per cent more of the mobile spectrum up for sale than the previous 3G process in 2000.

Mixed reaction expected

While some companies are raring to go and will undoubtedly be frustrated at this fresh postponement, there are some who may be pleased to be granted more time to prepare for the impending changes.

Whatever their thoughts are, mobile operators may be surprised not to be given a specific auction date by Ofcom, which has already suggested that there will not be widespread 4G coverage across the whole of the UK until 2015, setting the country way behind those who already enjoy efficient 4G such as the USA and Japan.

This will also be a blow to UK mobile internet users, after it was revealed that the country enjoys some of the highest smartphone ownership figures in Europe.

Daniel Nolan, managing director at theEword, said: “This may only be a minor delay, but it will frustrate users that they must wait even longer for the kind of fast-paced mobile broadband enjoyed overseas. Clearly Ofcom wants to implement 4G properly and fairly, but it would be preferable if they started doing it quickly as well.”

Written by james_riches_swapJames Riches

Testimonials

"theEword soon became an essential extension to our internal online marketing team."

~ Screwfix Bathrooms ~

  Screwfix Bathrooms

"We are extremely happy with the online visibility achieved through SEO and PPC."

~ Pure Student Living ~

  Pure Student Living

"theEword has consistently produced great results; very happy with the service."

~ Parasol ~

  Parasol

"theEword team has excelled itself in terms of client service, campaign measurement and responsiveness."

~ Linder Myers ~

  Linder Myers

View more of our testimonials »

Google settles online abuse case Monday 24th of November, 2014by Martin Lindley Google has reached settlement with a businessman who was the victim of a sustained act of internet trolling. The search engine may have linked to over 3,600 pages of malicious content.

More on this story »

Sony Pictures systems seized by hackers Tuesday 25th of November, 2014by Dan Moores Sony Pictures staff computer screens in US offices were reportedly taken over by the image of a menacing red skeleton and a message from a group that introduced itself as "#GOP".

More on this story »

YouTube video bloggers warned on ‘misleading’ content Wednesday 26th of November, 2014by Andy Williams The ASA has warned video bloggers to clearly label when they are paid to promote products, after a complaint from a journalist and subsequent investigations.

More on this story »
theEword - 18 hours ago

We’ve delivered over 20 free knowledge share events in 2014, we will round off our events calendar with our digital trends event at #Google

Reply Retweet Favourite
theEword - 1 day ago

Read more about what Google and theEword are getting up to in Manchester next week! http://t.co/HjF13a09zo

Reply Retweet Favourite
theEword - 1 day ago

We want you all to benefit from our event with Google! Tweet us your questions and get answers straight from Google themselves #AsktheEword

Reply Retweet Favourite
theEword - 3 days ago

We are passionate about knowledge share and can’t wait to share snippets straight from Google with you on Monday http://t.co/HjF13a09zo

Reply Retweet Favourite
theEword - 3 days ago

We're partnering with Google for an event looking at digital trends for 2015 next week. More info here: http://t.co/etwwXV1fwq

Reply Retweet Favourite

The final Light a Fire of 2014 Friday 21st of November, 2014by Dan Moores For the fifth and final Light a Fire of 2014, Liane Grimshaw joined Dan Nolan in the cosy Library room at the Great John Street Hotel, sharing career anecdotes and wise advice.

More on this story »

Digital trends for 2015 on the agenda at our Google Partner ... Wednesday 26th of November, 2014by Dan Moores The Google North event will discuss the digital trends that will shape 2015, giving valuable insight into the ways in which businesses will be able to maximise the online presence.

More on this story »

theEweekly Wrap: 28 Nov Friday 28th of November, 2014by Dan Moores This week: Twitter will scan for apps, Bing labels mobile-friendly sites, and Jennifer Aniston prank video goes viral.

More on this story »

Who loves theEword

Who loves theEword Who loves theEword