Bing-powered translation option added to Facebook

Fri 7th of October 2011, filed under Social Media

Facebook integrates Bing translator into Pages

Facebook has taken to its Facebook Pages wall to announce its integration with Bing Translate, which will enable users to translate posts directly. This new feature removes a major barrier in global communication by making it easier for people to understand Page content regardless of their language.

This feature is currently only available on Pages and not on individual profiles or walls. When a Facebook user clicks on the 'Translate' option, a Bing translation appears in a separate window. By incorporating this new feature directly into Facebook, the individual does not have to navigate away from the Page they are viewing, creating a more user friendly experience.

Individuals have the opportunity to submit their own translation by using inline translations; this will help to ensure that they are as accurate as possible. Once a generated translation has received enough positive votes, it will replace the Bing translation and will appear each time someone clicks on the translate button associated with that post.

Another major integration

Facebook's integration with Bing is yet another high profile coupling for the social networking giant. Other recent partnerships including Skype, Spotify and Netflix allow Facebook to become deeply embedded in a user's past, present and future.

Dan Nolan, general manager at theEword, said: "A partnership with Bing is the next step in Facebook's progression. It is bridging a gap between Facebook users by allowing individuals from different geographical locations, cultures and languages to communicate."

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