Thu 2nd of April 2009, filed under SEO
Google looks to 'take advantage' of its resources
Search engine giant Google is looking to invest in the ‘next big thing’ in technology with its new arm Google Ventures.
The venture capitalist arm of the internet search engine service is pledging to discover and develop "exceptional start-ups", offering early stage investments to a range of new firms.
Areas Google will look at include consumer internet, software, clean tech, bio tech and healthcare.
In a blog post, Rich Minter and Bill Maris, managing partners of Google Ventures said: "This is Google's effort to take advantage of our resources to support innovation and encourage promising new technology companies.
Truly awesome potential
"We think we can find young companies with truly awesome potential and encourage their development into successful businesses."
Despite no confirmation from the search engine giant about how much money it plans to invest in the plans, the Wall Street Journal has reported it could be around $100m (£70m) over the next 12 months.
Google Ventures will include entrepreneurs and investors who will work alongside the existing Google team.
Despite the current economic climate, Google say it is a good time to be investing in companies: "Economically, times are tough, but great ideas come when they will. If anything, we think the current downturn is an ideal time to invest in nascent companies that have the chance to be the 'next big thing' and we'll be working hard to find them."
