The advert for Microsoft's new surface tablet was the most shared campaign in June, with over 250,000 people passing it on. This was more than ten times the amount of shares achieved by Apple's new Macbook ad and Samsung's Galaxy S III.
Apple has emerged best from the latest set of US smartphone market share statistics. Strong iPhone sales mean that the company's share grew by 1.7 per cent, while Google also posted a significant rise. These gains come at the expense of RIM and Symbian.
Google has offered the EU a resolution to its ongoing antitrust investigation, in which the company is accused of favouring its own sites over competitors, giving Google AdWords an unfair advantage over other advertising campaign trackers and using third-party content without permission.
Google was expected to launch a tool to disavow spammy links after hints from Matt Cutts last month. Now it seems Bing has beaten them to it, launching the Disavow Links tool last week - although its reasons for doing so are not yet clear.
Research In Motion (RIM) has announced its financial results, showing a revenue dip that is even worse than expected. The Q1 results are just one factor in RIM's deterioration as the BlackBerry manufacturer has also announced 5000 job cuts and BlackBerry 10 delays.
Google's Android 4.1 has been officially unveiled, including several new features that will change the way mobile search results are presented. The biggest development is Google Now, which will take information it already knows about users to create tailored feedback.
A judge has ruled that Samsung's Galaxy Tab 10.1 cannot be sold in the US after rival Apple complained it had infringed design patents associated with the iPad. Samsung has also claimed that Apple used its patented method for connecting mobile devices to the internet.
After weeks of rumours, Microsoft has finally announced a deal to buy business social network Yammer for $1.2 billion. The messaging service will be included in Microsoft's Office programme, alongside other acquisitions such as Skype.
Google TV will be sold in the UK from July, allowing viewers to use familiar Android software and access content via YouTube. However, the device will cost twice as much as Apple's equivalent product, and Google's first attempt at a television launch in 2010 was less than successful.
Twitter has announced that its recent prolonged outage was caused by a cascading bug. While hacking group UGNazi has claimed that it caused the downtime, Twitter has confirmed that this was not the case. This was the first time the site has suffered an outage for more than an hour since October 2011.
Google Safe Browsing has now been running for five years with the aim of protecting users online. The search engine reveals how well it is achieving this goal, and outlines its strategies for combating future threats.
The marketing community has been given an insight into how ads will be displayed on its forthcoming operating system. In a series of three screenshots, Microsoft has shown how advertising is being placed at the heart of Windows 8 apps.
Facebook users can now access a London 2012 Olympics portal, where they can share their photos and get news from official athlete pages. The page will not feature any advertising, and is likely to attract millions of sports fans without tickets to the Games.
Experian Hitwise has published the June search engine market share stats for the UK. Results show Google has climbed again in search volume, while Bing, Ask and Yahoo have dropped. Google has made many search quality updates in recent weeks.
Google has confirmed it will join other big names such as Facebook and Twitter as part of the Ads Integrity Alliance, an organisation which aims to protect users from potentially harmful 'bad ads' that could threaten their trust in the online advertising market.
Bing continues to chase Google's success by making its response to users' needs more streamlined and focused, including more accurate results for misspelled URLs, recourse links and related searches - as well as sharing news of the updates via its blog.
Apple's upcoming iOS6 update will replace Google Maps with its own navigation system. Developed in partnership with Dutch company TomTom, Apple hopes this will allow it to benefit from being able to target advertising based on user location.
The head of Google's Android operating system, Andy Rubin, has outlined his confidence in the business by confirming that he has no plans to leave - despite speculation to the contrary - and also revealing that Android has over 900,000 new activations per day.
Google co-founders Larry Page and Sergey Brin are scheduled for questioning by US antitrust regulators. The case will pay particular attention as to whether Google ranks itself unfairly in its own SERPs and the advertising rates it offers competitors.
Facebook has launched its own App Centre, similar to the app store used for the Apple iPhone. The platform allows Facebook members to view the apps that are most used and highly rated by their friends.
Google has published an official blog post containing recommendations for optimising mobile websites, which reveals conclusively that responsive web design has many benefits for SEO. Google's Matt Cutts also spoke at SMX Advanced on the reasons for the recent Penguin algorithm update.
Google users in China are set to benefit from a new search service which will prevent errors that are triggered by sensitive words. Users will now have the option to edit their search terms via a drop-down menu.
Google has applied for a range of domains including .LOL. The experiment will enable the search engine giant to see how the new domains fare against the typical top level domains.
Google's latest innovation, Google+ Local, will allow logged-in users to see which local places their friends, family and acquaintances recommends, as well as scores compiled by Zagat and essential information such as images and opening hours.
Matt Cutts has confirmed that the Penguin 1.1 algorithm update is now live, but will affect less than 0.1 per cent of English searches. We offer some Penguin recovery tips for cleaning up webspam and improving rankings after the algorithm update.
The ASA has announced that it received more complaints about advertising than ever before in 2011. The UK advertising regulator explained that much of the extra workload was down to its new remit. In March 2011, it began investigating online ads as well as print, TV and radio.
Following its launch on the stock market and an admission that its mobile strategy needs improvement, Facebook has reportedly hired smartphone engineers and is putting serious thought into developing its own hardware, according to internal sources.
Google has added a copyright section to its Transparency Report, showing the growing number of piracy problems upon the web while also highlighting how the search engine giant tackles the increasing number of copyright removal requests.
Apple designer Jonathan Ive, born and raised in Britain, has been honoured with a knighthood for his contribution to design and enterprise by being responsible for the iPad, iPod and iPhone. The ceremony was undertaken by Princess Anne at Buckingham Palace.
So.cl, the social-search research project devised by Microsoft, has been made available to the general public. Users are encouraged to share and discuss Bing search results on the site, and they can even cross-post content to Facebook.