Fri 6th of July 2012, filed under Mobile Marketing
Samsung expects to see a significant surge in profits over the second quarter from an increase in smartphone sales.
The South Korean manufacturer has predicted a successful second quarter as the Galaxy S III - the latest Samsung Galaxy smartphone - is still in strong demand. Shin Jong-Kyun, president of the mobile phone division at Samsung, spoke at a media event and predicted that based on the early success of the new Galaxy smartphone, sales would surpass the 10 million mark by the end of July.
Nho Geun-Chang, a HMC Investment Securities analyst, also expects Galaxy S3 sales to continue growing as Samsung head into the second quarter. He said: "Earnings will be stronger in the current quarter as sales of the high-end Galaxy S III will increase dramatically and drive the telecom division's earnings to above 5 trillion won."
Samsung Apple smartphone dispute
Along with an expected iPhone launch, there are other challenges that could also hinder the predicted Samsung smartphone sales. The Samsung Apple patent dispute has seen all Galaxy Nexus and Galaxy Tab devices banned in the US until further notice.
A recent survey from digital trend tracker Comscore MobiLens found that Samsung is currently the top handset manufacturer in the US with 25.7 per cent of the market share. With two devices already banned, Samsung could face a further hit if such products as the Samsung Galaxy S3 were also to be removed from US shelves.
Posted by Lauren Knowles