What we do
2Understanding Your Brand
By meeting with you, absorbing resources you send us, and thriving on feedback, we produce content that reflects your brand voice and will appeal to your audience.
Our team of copywriters produce highly optimised and relevant content for your product and services pages, which will improve visibility while being user-friendly.
Whether it's news, blogs, features or advice guides, we keep your site fresh and relevant with a steady stream of engaging content.
Once the finished content is on your site, we monitor its impact on your traffic and track its performance in Google Analytics.
theEword’s content team is made up of passionate writers – including NCTJ qualified journalists, published fiction writers and commercial copywriters. We combine our various talents with technical SEO knowledge to write content that Google will love, and your customers will love too.
Top notch copywriting has always been at the heart of our approach; by putting the user and the brand first, we produce copy that actually adds value to the site.
Keyword optimised on-page content is vital for any site that wants to rank highly in search engines.
But of course, keyword stuffing is dead and buried; Google has a super sophisticated algorithm, and users are incredibly discerning. These days, only the most authoritative and useful content on the web will cut it.
Our approach involves auditing your site to asc