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Call us: 0800 014 9884

What we do

 

1Campaign Set-Up

Campaign Set Up

Fast campaign set-up for quick return
on your investment

2PPC Landing Page Optimisation

PPC Landing Page Optimisation

Constant monitoring of ad performance and
marketing trends to keep your campaign
ahead of the competiton

3Audience-Driven Campaigns

Analytics

Bespoke social media and display
advertising strategies to maximise
campaign effectiveness

4Monthly Reporting

Monthly Reporting

Reporting tailored to your
business needs

Get in touch

A strong, targeted Pay Per Click strategy is a vital component in any successful campaign, and our paid search specialists employ tried and tested methods to help your business capitalise on the opportunities provided by online advertising.

Cleverly deployed PPC ads can provide a strong source of income for your business, as these appear at the top of search engine results pages for your key terms.

What you can expect

theEword PPC team will work with you to produce a campaign that is carefully tailored to your needs and budget. Our fast campaign set-up ensures you can begin to enjoy the benefits of our work as quickly as possible.

Transparent and flexible

We are constantly monitoring your PPC campaign to ensure it continues to perform well and maximise your ROI. Our granular, transparent approach to reporting allows us to share key successes with you, as well as identify areas for improvement and devise an ongoing strategy.

For example, we study the performance of ad copy and landing pages to pinpoint ideas that attract a positive response from your customers and clients.

We are receptive to the ever-changing requirements of your business, and adopt a flexible approach that ensures we are always aligned with your goals.

Our strategy

Our team’s constant assessment of your campaign will allow us to identify any market trends and opportunities that could augment its effectiveness. We regularly liaise with service providers to help theEword remain at the forefront of market changes and new developments.

In addition, we use proven techniques such as remarketing to ensure your brand is highlighted at every stage of the conversion process.

Once users have decided to convert, we can use our in-house analysis tool Formisimo to see how your booking or order forms could be improved. In particular, Formisimo will highlight any areas that frequently cause users to abandon their conversion, allowing us to address this issue promptly.

We can also formulate a strategy to help you effectively use social media and display advertising to further enhance your campaign.

Our team is passionate about paid search, and we have a strong track record of success across a broad range of clients, so give us a call to find out how our PPC expertise could benefit your business.

Google settles online abuse case Monday 24th of November, 2014by Martin Lindley Google has reached settlement with a businessman who was the victim of a sustained act of internet trolling. The search engine may have linked to over 3,600 pages of malicious content.

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Sony Pictures systems seized by hackers Tuesday 25th of November, 2014by Dan Moores Sony Pictures staff computer screens in US offices were reportedly taken over by the image of a menacing red skeleton and a message from a group that introduced itself as "#GOP".

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YouTube video bloggers warned on ‘misleading’ content Wednesday 26th of November, 2014by Andy Williams The ASA has warned video bloggers to clearly label when they are paid to promote products, after a complaint from a journalist and subsequent investigations.

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theEword - 2 hours ago

Read more about what Google and theEword are getting up to in Manchester next week! http://t.co/HjF13a09zo

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theEword - 4 hours ago

We want you all to benefit from our event with Google! Tweet us your questions and get answers straight from Google themselves #AsktheEword

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theEword - 1 day ago

We are passionate about knowledge share and can’t wait to share snippets straight from Google with you on Monday http://t.co/HjF13a09zo

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theEword - 1 day ago

We're partnering with Google for an event looking at digital trends for 2015 next week. More info here: http://t.co/etwwXV1fwq

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theEword - 2 days ago

Next week we’re co-hosting a session with #Google on digital marketing trends for 2015 and how you can grow your business online!

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theEweekly Wrap: 21 Nov Friday 21st of November, 2014by Martin Lindley This week: Google uses giant billboard, Facebook launches groups app, and Couple get TripAdvisor fine.

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The final Light a Fire of 2014 Friday 21st of November, 2014by Dan Moores For the fifth and final Light a Fire of 2014, Liane Grimshaw joined Dan Nolan in the cosy Library room at the Great John Street Hotel, sharing career anecdotes and wise advice.

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Digital trends for 2015 on the agenda at our Google Partner ... Wednesday 26th of November, 2014by Dan Moores The Google North event will discuss the digital trends that will shape 2015, giving valuable insight into the ways in which businesses will be able to maximise the online presence.

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Who loves theEword

Who loves theEword Who loves theEword