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Call us: 0800 014 9884

What we do

 

1Campaign Set-Up

Campaign Set Up

Fast campaign set-up for quick return
on your investment

2PPC Landing Page Optimisation

PPC Landing Page Optimisation

Constant monitoring of ad performance and
marketing trends to keep your campaign
ahead of the competiton

3Audience-Driven Campaigns

Analytics

Bespoke social media and display
advertising strategies to maximise
campaign effectiveness

4Monthly Reporting

Monthly Reporting

Reporting tailored to your
business needs

Get in touch

A strong, targeted Pay Per Click strategy is a vital component in any successful campaign, and our paid search specialists employ tried and tested methods to help your business capitalise on the opportunities provided by online advertising.

Cleverly deployed PPC ads can provide a strong source of income for your business, as these appear at the top of search engine results pages for your key terms.

What you can expect

theEword PPC team will work with you to produce a campaign that is carefully tailored to your needs and budget. Our fast campaign set-up ensures you can begin to enjoy the benefits of our work as quickly as possible.

Transparent and flexible

We are constantly monitoring your PPC campaign to ensure it continues to perform well and maximise your ROI. Our granular, transparent approach to reporting allows us to share key successes with you, as well as identify areas for improvement and devise an ongoing strategy.

For example, we study the performance of ad copy and landing pages to pinpoint ideas that attract a positive response from your customers and clients.

We are receptive to the ever-changing requirements of your business, and adopt a flexible approach that ensures we are always aligned with your goals.

Our strategy

Our team’s constant assessment of your campaign will allow us to identify any market trends and opportunities that could augment its effectiveness. We regularly liaise with service providers to help theEword remain at the forefront of market changes and new developments.

In addition, we use proven techniques such as remarketing to ensure your brand is highlighted at every stage of the conversion process.

Once users have decided to convert, we can use our in-house analysis tool Formisimo to see how your booking or order forms could be improved. In particular, Formisimo will highlight any areas that frequently cause users to abandon their conversion, allowing us to address this issue promptly.

We can also formulate a strategy to help you effectively use social media and display advertising to further enhance your campaign.

Our team is passionate about paid search, and we have a strong track record of success across a broad range of clients, so give us a call to find out how our PPC expertise could benefit your business.

Google reacts following Yahoo’s search market increase Thursday 22nd of January, 2015by Andy Williams Google has begun to encourage Firefox 34 users to switch back to its search engine, after Yahoo’s deal with Mozilla resulted in a market share increase.

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Pinterest targets male market with Guided Search update Monday 26th of January, 2015by James Riches Pinterest has made changes to its search results in order to appeal to its growing male market. The number of men using Pinterest reportedly rose by 73 per cent last year.

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Microsoft net profits fall despite sales boost Tuesday 27th of January, 2015by Andy Williams Despite strong console, tablet and cloud technology sales, Microsoft reported its profits fell by 10.6% in Q3 2014, hitting its net income of $5.86bn.

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theEword - 8 hours ago

Ten digital marketing lessons we learned in 2014 that we need to remember this year http://t.co/g2iUeRK9QP

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theEword - 15 hours ago

We're looking for a Creative Content Executive to join our awesome team, could it be you? For more information visit http://t.co/kY311igk6M

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theEword - 4 days ago

Are you on the look out for a job in #contentmarketing? If so take a look at our latest opportunity: http://t.co/aIbg6hY9jh

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theEword - 5 days ago

Head-on with Microsoft’s super fun HoloLens http://t.co/S9DW6MVE5i

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theEword - 5 days ago

Amazing turnout and great venue for the #NorthernDigitalAwards. Good luck to everyone shortlisted! http://t.co/Wxri1uuPN5

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theEweekly Wrap: 16 Jan Friday 16th of January, 2015by Andy Williams This week: Marketing growth falls during final quarter of 2014, Facebook set to invade the office and Ryanair to offer passengers in-flight streaming to their devices.

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theEweekly Wrap: 23 Jan Friday 23rd of January, 2015by Dan Moores This week: Microsoft shows off Windows 10, Google challenges right to be forgotten, and Twitter introduces catch-up feature.

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Ten digital marketing lessons we learned in 2014 that we nee... Tuesday 27th of January, 2015by Daniel Nolan What are the things successful marketers must not forget in 2015? This blog explores ten things 2014 taught us that we need to remember this year.

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Who loves theEword

Who loves theEword Who loves theEword