RSS Instagram LinkedIn

Call us: 0800 014 9884

Social media undervalued by business

Connected Brands Index published

The world’s biggest companies are failing to use social media to build consumer relationships, according to a new study.

For the first Connected Brands Index, digital marketing agency iCrossing looked at the online performance of the top ten businesses in the Interbrand Best Global Brands 2009. They were, in order, Coca-Cola, IBM, Microsoft, GE, Nokia, McDonald’s, Google, Toyota, Intel and Disney.

Each brand was then ranked against five criteria

Written by admin

Comments

Leave a Reply

Your email address will not be published. Required fields are marked *

Who loves theEword

Who loves theEword Who loves theEword