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James works as a content writer for theEword, producing blogs, news, fixed content and promotional articles for a range of clients. He is a fully qualified NCTJ journalist and has worked predominantly in SEO copywriting since graduating from the University of Manchester in 2010.

James’s role involves writing high quality SEO content for theEword clients, with the aim of improving their sites both for search engines and users. As part of the content team, James also writes engaging news articles and blogs for theEword website.

James first began writing seriously at university, contributing to the student newspaper and progressing quickly to TV Editor. Having achieved a degree in Linguistics, he then went on to gain a full NCTJ qualification alongside his work as a copywriter at LateRooms. Here, he was focused primarily on London, creating hotel reviews, a city guide and regular blogs, as well as coordinating various social media campaigns.

Outside work, James is an armchair fan and clumsy player of many sports, including snooker, tennis, football and darts. He has blogged on various football websites in his spare time, and can often be found reading sports biographies. He likes cooking at home and maintains a passion for TV sitcoms and panel shows. Before university, James enjoyed a gap year in France.

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Google adds 'call-only' option to AdWords Tuesday 24th of February, 2015by Dan Moores When a user clicks a call-only ad on their mobile phone, it dials the phone number displayed – instead of taking the user to a landing page on the advertiser's website.

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Google gives businesses new features Wednesday 25th of February, 2015by Martin Lindley Google has revealed two new features for businesses: one allows the use of chat features within the search engine results, while the other allows the selection of search display pictures.

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Google to start warning users on slow sites? Thursday 26th of February, 2015by Andy Williams Google is reportedly testing a system which will warn users of slower websites by flagging them up with a red “slow” label within its search results.

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theEword - 4 hours ago

Digital marketing tip #5: Stop obsessing over ‘channel’ http://t.co/vBFOoo1NCR http://t.co/sHzGlmKgBI

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theEword - 5 hours ago

Google to start warning users on slow sites? http://t.co/X21mZu9nse http://t.co/WkazE23NBh

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theEword - 7 hours ago

Why the internet is going crazy over the colour of a dress: http://t.co/OUO86YfEVm

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theEword - 1 day ago

Lessons from Hollywood on how to write content that gets attention: http://t.co/UAc17QMCOQ http://t.co/knv5DBjjce

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theEword - 1 day ago

Digital marketing tip #4: You must be mobile http://t.co/vBFOoo1NCR http://t.co/Cnk5ELCcrr

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Five ways to ensure you're writing great content in 2015 Friday 6th of February, 2015by Dan Moores 2014's Google algorithm updates made it very clear that 'Google-friendly' and 'reader-friendly' are starting to mean the same thing. We need to impress audiences, not search engines.

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What do you need to know about your prospective customers th... Tuesday 10th of February, 2015by Sian English Do you really know the right things about your prospective customers? The more you know, the more targeted you can be with any marketing activity, and, the faster your business will grow.

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Starstruck: lessons from Hollywood on how to write content t... Wednesday 25th of February, 2015by Martin Lindley The stars have something that we want. You know the answer. They have attention. But is there anything Hollywood uses to get attention that we can also use? Yes. Let me explain.

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