RSS LinkedIn Google Plus

Call us: 0800 014 9884

How religions use Twitter and Facebook

Religions turning to social media

Almost all religions hold as fundamental the need to spread the word of their beliefs. Many also put an emphasis on the importance of converting others to their way of thinking. You’re likely to have seen at some point in your life a person who holds a particular belief expressing what they believe. Be it in a church, a mosque, on a bill board, or whilst walking down Market Street, we’ve all been witness to religious messages and preaching.

In a sense, this could be thought of as a form of marketing by religions. So how have they harnessed a new broadcasting platform; that of social media? With social media having such a large user-base it makes perfect sense that religions should promote their beliefs online. Christians believe that Jesus said: “Go into the entire world and preach the Good News to everyone”. Twitter actually enables this. Social media proves an exciting prospect for all religious voices, giving the ability to speak to a large audience of both believers and non-believers alike, in an instant. It could also be advantageous to ‘armchair believers’ – e.g. Christians who hold some kind of belief but would be too nervous or busy to attend a church service.

There have been many examples of religions using social media tools to increase awareness of their beliefs and to enthuse current believers. Social media platforms have also proved popular with preachers as it is a cost-free opportunity to explain their convictions.

Twitter

Religions have used Twitter to broadcast prayers and uplifting messages with many churches and religious leaders having accounts. #DailyPrayers is also a regular trend – people can use the hashtag to post their prayers and follow it to see prayers posted by believers. The Rev Richard Jones of Burscough has even used the tool during services, encouraging people to tweet their thoughts in the middle of his sermons.

Facebook

Facebook is very prominent among believers, with many churches having pages with large amounts of ‘likes’ and the ability for members to ‘check in’ online. Allfacebook.com, the ‘unofficial Facebook resource’, regularly looks at Facebook statistics.In the weeks before Easter 2011 it found that The Bible’s Facebook page was seen to have the highest level of engagement, based on their metrics, even surpassing Justin Bieber and Manchester United.

YouTube

Many churches, particularly evangelical churches in the US, have YouTube channels for broadcasting regular services. There is also a Muslim YouTube Channel, Hinduism Today Channel and various channels for synagogues. Although there are examples of social media platforms being used negatively to submit extremist messages, there are many examples of them being used well.

There are a great many instances of religions and cultures using YouTube, Twitter and Facebook simply to explain their ways of thinking and educate people about their beliefs. This ability for wider communities to explore religions online enables them to learn more, promoting understanding and acceptance and hopefully leading to less hostility towards and between religious communities.

Written by Richard Frost

Yahoo urges Firefox users to switch from Google Wednesday 25th of March, 2015by Dan Moores Firefox users who have manually set Google as their default search engine are now confronted with the following message: "Yahoo is the preferred search engine for Firefox. Switch now."

More on this story »
james_riches_swap

March UK search market: Google halts Bing’s recent rise Wednesday 8th of April, 2015by James Riches Google’s UK search market share rose for the first time in five months during March. Elsewhere, Google announced some key developments and lots of us searched for Jeremy Clarkson news.

More on this story »

Bing implements one small change and one big change Tuesday 14th of April, 2015by Dan Moores Over the past week, Bing has implemented two changes. One appears to be directly influenced by Google, while the other demonstrates independent thinking and creativity.

More on this story »
theEword - 21 hours ago

Interested in #creativecontent? We've got just the #job for you > http://t.co/XW7eCZoWbD http://t.co/Ar2q2qR10K

Reply Retweet Favourite
theEword - 2 days ago

Feeling bamboozled by digital marketing? We bust those pesky myths and reveal the truth > http://t.co/No07wPoxAv http://t.co/G8lrQ5hyPg

Reply Retweet Favourite
theEword - 2 days ago

We'll be hosting a Q&A as part of our event with #Google. To be apart of this send your questions to #GoogletheEword http://t.co/9RVrMnlc4g

Reply Retweet Favourite
theEword - 2 days ago

We're looking someone talented and charismatic to be our relationship manager. Is that you? > http://t.co/e1f4lDnehU http://t.co/iaxlLyLpAe

Reply Retweet Favourite
theEword - 3 days ago

Where better to get your Google questions answered than from Google themselves? #GoogletheEword http://t.co/QNF8zPrqVL

Reply Retweet Favourite

Content and the Customer: the journey Friday 6th of March, 2015by Sian English From acquisition to conversion, content plays a vital role. But have you given much thought to how that role evolves during the customer's journey? Here are the different stages your customers go through with your content.

More on this story »

Light a Fire with Hems de Winter Thursday 19th of March, 2015by Andy Williams Hems de Winter, CEO of de Winter PR, joined Light a Fire for an in-depth chat at BoConcept’s showroom on Great Ancoats Street, discussing his life and career.

More on this story »

Five tips: how to write clear web copy Thursday 2nd of April, 2015by Dan Moores A lot of web copy is unclear and needlessly complicated. It can actually damage your sales because it helps no-one. Here are five ways to make your web copy clear and engaging.

More on this story »

Who loves theEword

Who loves theEword Who loves theEword