RSS LinkedIn Google Plus

Call us: 0800 014 9884

Using social media for fundraising


This September, I will be trekking up the Inca trail in Peru to the lost city of Machu Picchu, through Global Adventure Challenges. They have been organising worldwide charity challenge events and adventure holidays since 2000; this has helped raise over £5 million for a variety of charities located throughout the UK and abroad.

I will be raising money for CLIC Sargent, which does a superb job of supporting children with cancer and Leukaemia. I have chosen this charity because I have been involved with them most of my life, often doing small fundraising events to help raise as much as possible.

Social media and fundraising

To help get my fundraising message out to friends, family and colleagues, I use a variety of social media channels.

  1. Facebook: I have set up a group on Facebook, which I use like a blog and post messages and pictures of the fundraising challenges I have set myself. I’ve added links to my JustGiving page, but it also gives other people the chance to post comments and set further challenges for me to complete. Facebook’s extensive social network gives me the opportunity to get my message out to a vast audience quickly and effectively. When my friends like the page, their own friends also see my group and can see the work I am doing.
  2. Twitter: As I build up to the event itself, I will be tweeting about challenges I have done and the training I have to go through in order to make it to the top of Machu Picchu. Twitter is undoubtedly a great tool for getting my message out to a vast audience and with minimum effort. With a little help from my followers and colleagues – some of whom regularly use social media for marketing purposes – I can promote this great cause and the efforts taken to reach my sponsorship target.
  3. LinkedIn: This is a brilliant resource for this kind of project, as it allows me to spread the word to people in my professional network, who may not be connected to me on Facebook. Using theEword group might also come in useful for keeping supporters of theEword up to date.

By using these social media resources, I’m hoping to reach as many people as possible. I’d like to inform them of CLIC Sargent and the great work they do for children; but also, I want to make them aware of all the hard work I will be doing over the next nine months to achieve my goal, and hopefully inspire them to give generously.

Click here to check out my Facebook group. Here you can find out all about the fundraising challenges I am doing.

Written by admin

Google acquires Firebase Wednesday 22nd of October, 2014by Dan Moores Google has acquired Firebase, a cloud service company that allows developers to build web and mobile apps quickly and easily, as well as store and sync data in realtime.

More on this story »

Microsoft devises new 'ubiquity' strategy for Bing Monday 27th of October, 2014by Dan Moores In an effort to increase Bing's market share, Microsoft executives have revised the strategy for the company's search engine and its paid ad services.

More on this story »

Twitter withdraws Google Glass support Wednesday 29th of October, 2014by Andy Williams Twitter has quietly announced that it has pulled its app from Google Glass with immediate effect, although a third party developer could step in and fill the gap.

More on this story »
theEword - 2 days ago

Think about semantic search - write blogs that answer people's common questions #contentontoast

Reply Retweet Favourite

theEweekly Wrap: 17 Oct Friday 17th of October, 2014by Dan Moores theEweekly Wrap: Google readies Android 5.0, HBO plans streaming service, and Bono says sorry.

More on this story »

theEweekly Wrap: 24 Oct Friday 24th of October, 2014by Martin Lindley This week: Mediative researches search behaviour, Microsoft drops Nokia brand, and Tinder gets premium service.

More on this story »

theEweekly Wrap: 31 Oct Friday 31st of October, 2014by Andy Williams This Week: Google steps up fight against privacy, Bing allows searching with emojis and Facebook announces new chatroom feature.

More on this story »

Who loves theEword

Who loves theEword Who loves theEword