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Britons feel cut off without internet

Britons ‘lonely’ without the internet

British people feel deprived and lonely without the internet, according to a new study.

The poll from consumer research group Intersperience surveyed over a thousand people between the ages of 18 and 65 and found that more than half (53 per cent) feel upset whenever they are denied online access. A further 40 per cent admit to “loneliness” if disconnected from online goings-on for a sustained period of time.

Intersperience chief executive Paul Hudson believes the findings show just how “dominant” the internet has become in people’s day-to-day routines. “[It influences] our friendships, the way we communicate, the fabric of our family life, our work lives, our purchasing habits and our dealings with organisations.”

It’s perhaps no surprise that the study found people under the age of 40, who may have grown up with the internet as a constant social and study tool, find it harder to give up such technology.

Learning swerve

This follows on from a study conducted by Professor Paul Kirschner last year which claimed the constant multi-tasking the internet requires actually increases mistakes made during study.

Richard Frost, managing editor of theEword, says that the impact the internet has had on daily routines is huge: “It can’t be denied that the internet has changed the way people live. From online marketing to social networks and even television, the internet revolution has changed the way we live. It’s no surprise that people feel these withdrawal symptoms.”

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