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theEword wins Kerching affiliate contract

Manchester digital marketing agency theEword has picked up a major new contract.

The PPC and SEO specialist has been chosen to support the affiliate scheme at Kerching Casino, one of the UK’s leading online casinos. Under the deal, theEword will look to enhance the programme for existing affiliates and also promote its benefits to a wider audience.

As a full-service digital marketing agency, theEword is well placed to handle the challenges of the contract. Our web design team can use their SEO expertise to boost the profile of the service, while our content team can provide relevant and interesting copy for affiliates and our marketing team can ensure that the service retains a tight focus on results.

The award of the affiliate contract marks the next stage in theEword’s long-running association with Kerching Casino. We have overseen Kerching Casino’s SEO and PPC strategies for online games since September 2008 and mobile games since 2009.

Al Mackin, managing director at theEword said: “It’s been fantastic working with Kerching for the last 18 months and we are looking forward to delivering a high performance affiliate scheme for Kerching Casino.”

Working on the new account will be online marketing manager Mark Baker, managing editor Daniel Nolan, SEO copywriter Tom Mason and managing director Al Mackin.

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