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Meet theEword's latest recruit

Mike Hingham joins theEwordNative Liverpudlian Mike Higham joined theEword this month as a digital marketing assistant. Despite being only 21-years-young, Mike already boasts an impressive CV; he has studied for a BA in marketing at Manchester Metropolitan University as well as having won a prestigious placement at local PR firm Golley Slater. Mike talks to theEword about his job, prospective career path and what he sees for the future of the SEO Manchester community.

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theEweekly Wrap 26 June 2009 26 June 2009


theEword SEO Manchester WrapFilm profile

Facebook: The Movie moved closer to reality this week. The national US paper, The Hollywood Reporter, announced that David Fincher, acclaimed filmmaker of The Curious Case of Benjamin Button and Seven, may direct the movie chronicling the site’s humble beginnings.

The film, which is being penned by West Wing creator Aaron Sorkin, focuses on the three founders of the site: Mark Zuckerberg, Dustin Moskovitz and Chris Hughes. Sorkin ..
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New digital marketing assistant joins theEword team


Holly O' Boyle - theEword's latest recruitThis month, theEword welcomed its latest staff member, digital marketing assistant Holly O'Boyle. Holly joins the team having recently completed a BA in International Business at Manchester Metropolitan University. Since becoming a member of theEword, Holly’s appointment has already been featured in a number of online media publications. Here, Holly talks to theEword blog about her time as a student, the SEO Manchester community and obscure ..
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UK search engine results

The mix up of UK and International results in Google is the talk of the SEO wires. After our blog last week there's been a tonne of posts around the Internet about how this is affecting UK sites. One of the worst examples of this is the term "london safes", which brings up an Australian website as the first results. You'd think that the high bounce rate would have brought that site down from the top position, but it's still up there over a week ..
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theEweekly Wrap 19 June 2009 19 June 2009


Empty Space

Troubled social networking site MySpace has announced it will be shedding 30 per cent of its workforce in an attempt to reduce losses. The site, which has been bleeding users to rivals Facebook and Twitter, will cut 420 roles across the United States. It is also reported bosses are considering shutting down offices in France, Italy and Spain.

The beleaguered site has been under pressure to stem the recent slump in registered users. ..
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Making SEO-friendly URLs

SEO developer Adrian Mursec on the subject of URL structure, and some common pitfalls to avoid...

After one of my recent theEword blog posts about how to select a good domain name, I thought I would follow on with how to keep a good URL structure on your site.

The URL of a page is probably the most important factor in on-page SEO. If it doesn't work, the page won’t load or you may have duplicate content being indexed in search engines, both of ..
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Google SERPs up a curve ball


theEword on Google UK SERP resultsLast week's change in Google's UK search results is still the subject of much debate in the SEO community. On Monday 8th June, many SEO companies and employees reported a huge change in the way Google organised UK search results.

For those of you not aware of the situation, it is widely thought that a modification in Google's algorithms resulted in global companies appearing the UK SERPs. American domains leapfrogged over UK sites, Australian ..
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theEweekly Wrap 12 June 2009 12 June 2009

Manchester SEO Weekly WrapUser-edited news

Google has been trialling the use of links to Wikipedia articles in its news service. Company spokesperson Gabriel Stricker confirmed that the search engine was experimenting with the scheme after a number of bloggers spotted links to Wikipedia pages in Google's news service.

"Currently, we’re showing a small number of users links to Wikipedia topic pages that serve as a reference on current events," he said.

The trial displays ..
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theEword announces senior PHP/LAMP developer vacancy

theEword SEO Manchester is looking for a new developerAfter a fantastic twelve months in which theEword team grew from two members to twelve fourteen, we continue to expand and we're currently hiring.

Our latest vacancy is in our technical department; we're looking for a senior LAMP developer who will work alongside existing team members on the coding and development of our clients' sites. The ideal candidate will slot perfectly into the set-up, while at the same time being able to produce ..
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Bing's layout: improved results for search marketers?

Here are some interesting findings from American user experience consultancy User Centric, who have been conducting a bit of research into the ways in which people look at search engines.

The company compared two providers – Google, and Microsoft’s relaunched Bing (whose leapfrogging of Yahoo into second place in the search market was, reports Techcrunch, short-lived) – to see how each captured the visual interest of visitors.

The results ..
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