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Many SEO and online marketing agencies operate behind closed doors without fully sharing information either techniques or day-to-day results with clients. theEword offers complete transparency on both counts. We produce highly detailed reports on a daily basis, which are open and honest in regards to important factors such as traffic, conversions, costs and search engine placements.

In addition, we hold regular boot camps and training sessions for our clients, encouraging them to learn as much as possible about SEO and online marketing. We feel it is important for confidence that clients understand, via their own experience, what it is we're doing.

Two of the most vital parts of our online marketing and SEO methodology are research and reporting. Both of these lead to refinement which in turn leads to results. We carry out extensive client-specific research before starting any project, working from the belief that in order to achieve results in a particular field you need to fully understand it first. We perform in-depth research before commencing any project, which allows us to tailor our service from day one.

From there, we track accounts and report on a daily basis. This allows us to see which elements of a campaign are working and which are not. We use this information to refine the campaign, for example, dropping out underperforming keywords and adding emerging ones. Our ability to quickly change aspects of online marketing campaigns allows us to maximise their effectiveness over a sustained period of time.

theEword is one of the only SEO agencies to focus heavily on content and social media. We offer comprehensive news and blogging services to our clients, both of which are vital in maintaining a fresh flow of content across sites and, of course, engaging visitors. We also use brand properties such as celebrity spokespeople or mascots in social media marketing campaigns.

If you are interested in the services provided by theEword, please contact us for a consultation.

Company cultures must change for digital transformation Tuesday 22nd of July, 2014by Martin LindleyExpert report shows that companies believe changing their culture is the biggest challenge ahead.

Apple releases quarterly earnings report Wednesday 23rd of July, 2014by Rachel HandApple's latest quarterly earnings report reveals both revenue and profit increases year-on-year.

Google to meet EU privacy groups over link removal Thursday 24th of July, 2014by Rachel HandSearch engine representatives head to Brussels to debate 'right to be forgotten' implications.