SEO, Marketing, Design & Build

Making your website work

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seo manchester

about us

Formed in 2006 by Creative Director Tom Glass and MD Al Mackin, theEword is a thriving digital marketing agency that specialises in online marketing (SEO and PPC Management) and commercial web design.

theeword execs More photos of our team at work, and play.

We're based in Trafford Park, five minutes from central Manchester. Our team currently numbers twelve, and we're growing. Our proven track record of generating millions of pounds worth of sales for our clients shows why they regard us so highly. Making money online needn't be difficult. theEword is a name you can trust to help.

> Find out more about theEword
> Our Team

what we do

Whether you're looking to formulate your first digital marketing plan, or you have a strategy already, theEword can help you achieve profitable positions within the search engines to drive traffic to your website.

We can blend your paid and natural search to reduce your cost per aquisition, help you focus your campaigns on products or services that give you the greatest return, and help drive profits.

Our Services

Search Engine Optimisation (SEO)
Search Engine Marketing (SEM)
Pay Per Click Marketing (PPC)
Commercial Copywriting
Online Marketing and Linkbaiting
Social Media Marketing


> Our Success Stories
> Our PPC Services
> Our Accreditation


online marketing certification

why theEword

For a two-year period [Al & Tom] have produced a turnover approaching £4million.

Gary Oakes - Celltalk PLC
We're a young, dynamic boutique agency and we work hard for our clients.
  • Our founders have over eleven years' of digital marketing experience and twelve years' in the field of commercial design. Our team has a combined experience of over thirty years in digital marketing, design and commercial copywriting.
  • We work with our clients to build profitable online marketing plans.
  • We offer complete transparency on costs, workings and progress.
  • We work with SMEs, PLCs and multinationals.
> Our testimonials
> Our success stories

Swedish file sharing site bought Wednesday 01st of July, 2009Global Gaming Factory has purchased the file sharing website, The Pirate Bay, for over £4 million. The new owners have promised to adhere to international copyright law

New digital investment scheme revealed Tuesday 30th of June, 2009Gordon Brown has announced the launch of a £1 billion investment scheme for UK digital and SEO companies. The UK Innovation Investment Fund is designed to cement Britain’s standing as a global technology leader.

Google chief condemns internet censorship Monday 29th of June, 2009The chief executive of Google, Eric Schmidt, has said that any attempt to restrict access to the internet is certain to fail. His comments come during continuing efforts by the Iranian government to suppress news of recent political unrest.

Tom Mason
In theEword Academy, the SEO Manchester company offer a guide to the internet's most talked about topics. - Twitter has established itself as one of the leading social networking communities. A large part of its popularity...
Tom Mason
Native Liverpudlian Mike Higham joined theEword - this month as a digital marketing assistant. Despite being only 21-years-young, Mike already boasts an impressive CV; he has studied for a BA in marketing at Manchester...
Tom Mason
26th June 2009
Film profile - Facebook: The Movie moved closer to reality this week. The national US paper, The Hollywood Reporter, announced that David Fincher, acclaimed filmmaker of The Curious Case of Benjamin Button and Seven, may...
Tom Mason
This month, theEword welcomed its latest staff member, digital marketing assistant Holly O'Boyle. Holly joins the team having recently completed a BA in International Business at Manchester Metropolitan University. Since...
Al Mackin
The mix up of UK and International results in Google is the talk of the SEO wires. After our blog last week there's been a tonne of posts around the Internet about how this is affecting UK sites. One of the worst examples of...