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Strategic Search Marketing

Search Engine Optimisation

SEO

Our technical SEO consultants have a track record in boosting rankings, enhancing site speed, and having Google penalties removed. From one-off organic search consultancy to a comprehensive on-site and off-site optimisation strategy, we can help - and we employ only future proof techniques.

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Pay Per Click

PPC

Delivering return on investment through the competitive channels of pay per click, display and social advertising requires a lot of skill. Our paid advertising specialists pride themselves on an innovative and target-focused approach, always striving to bring you the best results for your budget.

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Design & Build

Web Design and Development

Design and development

Our design and development team are the brains behind stunning SEO-friendly websites, engaging online tools, beautiful infographics and bespoke solutions. The vast experience of the team and their rigorous testing processes mean projects are completed seamlessly, flawlessly and efficiently.

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Brands we've helped

TJ HughesAtkinsMerlin Entertainments GroupGentingJRW Group

About Us

theEword is a digital marketing agency that specialises in using content marketing to positively influence buying decisions and drive measurable business results. We use our blend of technical and creative skills, including content marketing, SEO, PPC, copywriting, web development and social, in order to meet your goals.

Founded in 2006, we have grown from two people to a team of more than 40. From our home in Trafford Park we have worked with some of the biggest brands and most exciting start-ups from the UK and overseas, cultivating a proven track record of increasing traffic, conversions and brand awareness.

What we do

At theEword, we strive for true quality and long term improvements – we don’t take shortcuts. We're dedicated to finding creative solutions to your problems, blending the skills of our specialist teams into a unique digital marketing strategy and tailoring our approach to the specific requirements of your business.

Whether you are looking to generate more organic traffic, higher e-commerce revenue, increased brand awareness or lower cost per acquisition, with transparent analysis and reporting at every step of the way the benefits to your business will be clear from the outset.

Why theEword

With more than 40 experts including SEO consultants, paid advertising specialists, creative content marketers, copywriters, account managers, web designers and developers under one roof, theEword is bursting at the seams with talent.

Alongside that talent comes a deeply ingrained focus on results. The agency is founded on the delivery of transparent, commercial and future proof solutions. From our free digital marketing training sessions to the award-winning CRO tools we have built in-house, these values run through everything we do.

What is Digital Marketing? Find out about our free training »
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We believe that in order to achieve results in a particular field, you need to fully understand it first. In-depth, client-specific research allows us to tailor our service from day one, and build a solution that suits your brand, your audience and your goals.

Our planning phase is designed to align your marketing strategy with ours, and give you complete transparency on the content we will produce, the audiences we will target, or the ads we will run.

Campaign progress is closely monitored, and we produce highly detailed reports that are open and honest regarding important factors such as traffic, conversions and costs. Coupled with our in-depth analysis, our transparent reporting aims to help you understand how the campaign is progressing, and what action we are taking to further refine and improve it.

We also offer our clients training sessions in a range of our specialist areas, to support your in-house teams and improve understanding and collaboration for the duration of the campaign.

Testimonials

"theEword are scrupulously honest and hardworking"

~ Britannia Living ~

  Britannia Living

"theEword consistently go above and beyond"

~ Merlin Entertainments ~

  Merlin Entertainments

"They are so creative, they come up with so many fantastic ideas"

~ Manchester Law Society ~

  Manchester Law Society

"They really care about what they do and they care about your business as well"

~ Bermans ~

  Bermans

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Google to devalue doorway pages Tuesday 17th of March, 2015by Andy Williams Google is taking aim at websites using large, well-established doorway campaigns to rank highly in search results by altering its search engine algorithm.

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Google: mobile algorithm bigger than Panda and Penguin Wednesday 18th of March, 2015by Dan Moores At SMX Munich, a Google representative said that the upcoming "mobile-friendliness" algorithm will have a bigger impact on search results than the Panda or Penguin updates.

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Yahoo urges Firefox users to switch from Google Wednesday 25th of March, 2015by Dan Moores Firefox users who have manually set Google as their default search engine are now confronted with the following message: "Yahoo is the preferred search engine for Firefox. Switch now."

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theEword - 3 hours ago

Strut your stuff on the #digitalmarketing red carpet with your award winning #content > http://t.co/p2zGQ4rPxe http://t.co/Su55qAxw0L

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theEword - 5 hours ago

Go on an adventure with #content and the customer > http://t.co/JwrdAaWgYB http://t.co/C4qjZtERCT

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theEword - 22 hours ago

Google's next algorithm update is a big deal. Is your website optimised for mobile? Test it > http://t.co/eGRPq4CHmv http://t.co/ADAsutclbY

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theEword - 1 day ago

Can you see yourself working here? http://t.co/pRR14vIXB1 If so, good news. We're #hiring http://t.co/evXMB6q2LT #Manchester #jobs

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theEword - 2 days ago

Good with a wand? We're looking for a Client Strategy Director to help us work our magic http://t.co/cgnGTglHBl #jobs http://t.co/Giw0RzK42P

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5 common digital marketing myths dismissed Friday 6th of March, 2015by Andy Williams Find out the real purpose behind onsite content and why link building is still vital. Here we explain the five biggest myths that surround digital marketing.

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Content and the Customer: the journey Friday 6th of March, 2015by Sian English From acquisition to conversion, content plays a vital role. But have you given much thought to how that role evolves during the customer's journey? Here are the different stages your customers go through with your content.

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Light a Fire with Hems de Winter Thursday 19th of March, 2015by Andy Williams Hems de Winter, CEO of de Winter PR, joined Light a Fire for an in-depth chat at BoConcept’s showroom on Great Ancoats Street, discussing his life and career.

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Who loves theEword

Who loves theEword Who loves theEword