| Google's gamble | Google followed through on its threat to stop censoring results from the Chinese version of its search engine this week, directing Chinese citizens to its unfiltered Hong Kong service. The move came in response to a cyber attack originating from the country in January. David Drummond, chief legal officer at Google said he hoped the decision would be accepted by the government. "We very much hope that the Chinese government respects .. |
Today, the Conservative Party launched Cashgordon, the latest site in their online election campaign. The website, which automatically features Twitter statuses containing the hashtag 'cashgordon', immediately gained the attention of UK social media users. | Sorry to see you McC-leave | Today marks the departure of Rick Roberts and Emily McCleave, the two Manchester Masters placements who joined our online marketing department three months ago. The pair, who were part of the winning ten students in last year's competition, have been working on a range of different projects during their tenure, including a number of online marketing campaigns. Speaking to theEword blog, Emily said: "I've really enjoyed my .. |
As one of our Manchester Masters placement winners, Emily McCleave, comes to the end of her internship at theEword, she reflects on the past three months.
Today marks the silver anniversary of the internet and 25-years ago, the first dotcom name was registered. SEO copywriter Tom Mason celebrates this auspicious event with the top 25 facts you may not know about the online world. | Noble undertaking | The internet may be the next winner of the Nobel Peace Prize after it was revealed to be among the 237 individuals and groups nominated for the award. The web was suggested for the prize, won by US president Barack Obama in 2009, by the 2003 Nobel winner Shirin Ebadi and Nicholas Negropone, founder of the $100 laptop project. "The announcement of this year's laureate will be made on the 8 October," said Geir Kundestand, director .. |
Believe it or not, it has been nine long months since the launch of Bing. Microsoft launched the successor to MSN Live Search amid a blaze of publicity in June 2009. At the time, Microsoft insisted it would shake up the search engine market by providing more accurate results than ever before. Bing was carefully positioned as a "decision engine", not a search engine.
theEword developer Nick Price gives a brief introduction to Webmaster Tools and talks through how it can be used to help your site.
Google Webmaster Tools is a great way of collecting and viewing information about how your site is performing. It provides a number of methods for troubleshooting your site and increasing its position on search engine results pages.
Here is a brief introduction to some of the sections in Webmaster Tools and what they ..
| Fun with facts and Facebook | Facebook made headlines this week after it was estimated the firm would generate a staggering £732 million in revenue. The research, conducted by Inside Facebook, concluded the social media goliath would pocket an impressive £233 million from performance advertising alone. Brand advertising was also estimated to draw in £150 million, while its popular virtual goods market scored an impressive $10 million. This .. |
Schmidt says Google supports tax reform Monday 20th of May, 2013by James RichesGoogle executive chairman Eric Schmidt has used a column in The Observer to suggest that the search engine is in favour of UK tax reforms.
Google launches AdWords Keyword Planner Tuesday 21st of May, 2013by Ben DudleyGoogle AdWords Keyword Planner has officially been released, with the tool expected to make the planning of PPC campaigns easier.
Interflora wins AdWords trademark breach case Wednesday 22nd of May, 2013by Rachel HandHigh Court decision ends five year legal battle with Marks & Spencer over use of trademark in PPC ads.
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