iPhone Apps are big business. There are over 100,000 different applications – ranging from Twitter programs to games – and costs for each ranges from free to £10.
There are a number of news applications offered by several different companies. Sky News, the Telegraph and even the Daily Star have their own app. Today, The Guardian launched its dedicated iPhone sevice.
Here, SEO copywriter Tom Mason examines eight of the different iPhone applications available.
The free Sky News app launched in May this year, giving users the latest headlines in words, picture and video format.The application features a simple navigation through the various subjects - ranging from politics to sport - as well as offering a two-to-three minute round-up of the latest headlines in video format.
The app also gives readers the chance to submit their own stories via the 'report' tab – a form which wannabe correspondents can send (complete with picture) directly to the news channel.
James Weeks, Sky News' executive producer for new media, said:
"We have spent a long time developing this app to make sure that it delivers first class breaking news in the way that Sky News viewers have come to expect."
The Independent newspapers offers a simple graphical interface.Each topic – from UK news to politics - is represented by a specific icon which, when selected, takes readers to a list of relevant headlines. The app lets iPhone users bookmark favourite stories as well as emailing particular pieces to contacts.
The UK broadsheet launched version 2.0 of its iPhone app earlier this month. The software offers a range of features, including news reports, photographs and video. It also displays live weather updates at your current location on the top of the screen (if you're too busy with the content to look out of the window). Interestingly though, the Telegraph application includes Twitter integration, allowing readers to see the most popular topics on the social media site.
The Guardian application gives users unlimited access to the paper's news, blogs, galleries and audio podcasts.
The news app offers the chance to navigate stories by subject or author, as well as offering off-line availability – useful if you want to catch up with the day today when you're lacking a mobile signal. News hawks can also customise the homepage of the program to allow quick access to their preferred topics, such as news or sport.
The ITN application gives users a 'news-lite' service. This iPhone app features four categories – news, sport, business and fun - via the written word. There is a cache mode available for offline reading and the app offers the chance to share news via email.
The Financial Times
While available for a free download, those wishing to enjoy unlimited access to content from the Financial Times will have to subscribe online to access all the articles on offer. New users can read three articles per month, while registered account holders can read 10.
Away from content, the application gives readers the opportunity to monitor live market data and up-to-date currency conversion. Account holders are also able to monitor the state of their shares in the personal portfolio tracker.
The award-winning app offers those with an interest in affairs across the pond an outlet for their curiosity. Keen users can browse from 19 different categories – including technology, politics and opinion – as well as sections such as 'most emailed', 'week in review' and content from the New York Times magazine. Readers can save stories to read later, as well as being able to customise the order in which reports appear.
The Manchester Evening News
This app lets iPhone owners read the latest coverage from the Manchester Evening News. Sections in the application include news, business, lifestyle and dedicated feeds for Manchester United and Manchester City. It is one of the first regional newspapers to offer such a service and having released its download totals last week, the software appears to be a success.
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