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theEweekly Wrap - this week at theEword

SEO on videoThis week saw the release of theEword video channel on YouTube. The inaugural clips saw online marketing manager Mark Baker and managing editor Dan Nolan introduce themselves to the two billion users who visit YouTube daily.

Speaking to theEweekly Wrap, Dan Nolan said:

"It really was a great experience. I'm keen to emphasise the importance of content in an overall SEO strategy and these video blogs are a great way to get the message out there.

"These video blogs give us the opportunity to reveal the team members responsible for SEO strategy at theEword; it lets prospective clients discover who is working on the campaigns."

Look out for more video blogs from theEword in the future. We'll have clips with the key members of the team, as well as lots of other SEO-related content.


Charity bookOn Monday, theEword client Buckingham Bingo launched an ambitious charity drive on Facebook. The campaign aims to raise £5,000 for the Breakthrough Breast Cancer organisation by giving £1 to the charity for every new Facebook user to 'like' the page.

The charity push immediately garnered attention from fellow Facebook users. Indeed, Facebook UK mentioned the campaign on their official feed on Thursday. The status read:

"Do you play bingo? Bucky Bingo in Manchester has pledged to donate £1 to Breakthrough Breast Cancer for every new Facebook fan that likes its Page. Help smash the £5000 target and try your luck at some of the games!"


Team newsIt's been a big week at theEword. On Monday, the online marketing team welcomed Natalie Booth as the latest addition to the department. Natalie, who comes onboard as a marketing assistant, joins theEword after three years' experience in the industry.

Speaking to theEweekly Wrap, online marketing manager Mark Baker said he was pleased to welcome Natalie to the team.

“Natalie has excellent experience in online marketing and I'm excited to have her on the staff. Her knowledge and skills will be an asset to the department and I'm looking forward to working with her on a number of different accounts”

In other team news, after a period of recent expansion, the SEO copywriting department relocated to a dedicated office in theEword building. Managing editor of the team, Dan Nolan, described the move as 'exciting'.

Go Back

You will not believe what Facebook just said Tuesday 26th of August, 2014by Martin LindleyThe social media giant has pledged to reduce the number of click-bait headlines that appear in the News Feed.

Smartphones in California to require kill switches Wednesday 27th of August, 2014by Dan MooresA law has been passed in California that states new mobile phones will have anti-theft kill switches.

Twitter makes Analytics available to all users Thursday 28th of August, 2014by Rachel HandThe dashboard displaying tweet impressions and engagements data is now open to all.